ESSENTIAL BUSINESS INFORMATION FOR ENGINEERING LIBRARIANS Megan Sapp Nelson, Asst. Professor of Library Sciences, Purdue University, West Lafayette, IN
Business Research Consists of… Company ResearchMarket ResearchIndustry ResearchCountry ResearchDemographics ResearchEconomicsAccounting & Tax Research
Engineering Librarians Most Frequently Need to Know: Company ResearchMarket ResearchIndustry ResearchCountry ResearchDemographics ResearchEconomicsAccounting & Tax Research
Company Research Includes: Financial data Profiles SWOT (Strengths, Weakness, Opportunities, Threats) Analysis Competitors
SWOT Analysis StrengthsWeaknessesOpportunitiesThreats
Company Research Sources Resources: Thomas Register – EDGAR – Company Websites
Market Research Market Research Reports Market Share/Size Market Research Sources US Commercial Service Market Research Library &loadnav=no (Free registration with Export.gov) &loadnav=no
Industry Research Classification Schemes Surveys/Overviews Statistics
Industry Research Sources Yahoo Finance Industry Profiles Current Industrial Reports (U.S. Census Bureau) ex.html ex.html US Economic Census - /snapshots/index.html /snapshots/index.html
Country Research Statistics Profiles Economic Conditions Country Research Sources World Development Indicators ext.worldbank.org/ext/DDPQQ/member.do?method=getMe mbers&userid=1&queryId=6http://ddp- ext.worldbank.org/ext/DDPQQ/member.do?method=getMe mbers&userid=1&queryId=6 UN Data
Demographics Research Statistics Demographics Sources US Census Bureau American FactFinder ng=en ng=en Statistics by Country – UN natlinks/refs3.htm natlinks/refs3.htm Demographic and Social Statistics – UN
Your most important resource Get to know your colleagues specializing in business information.
Resources Kirkwood, Hal. Business Research Concept Map. BusinessResearch.html BusinessResearch.html