GROCERY HUNTER Group Manager: Jacob Masaki Designer: Jonathon Ricaurte Documentation: Christopher Hoover Tester: Christine Marie Acuario
Talking Points: 1.Problem and Solution 2.Contextual Inquiry – setting & results Goal: To study different styles of grocery shopping 3.Tasks – focusing on navigation, cost, & health 4.Proposed Design – shopping list oriented 5.Summary Overview
Problem: Various obstacles can arise while grocery shopping … -Unfamiliar with store’s layout -Having to read nutritional values in store -Not knowing what is on sale in the store Solution: Grocery Hunter +mobile app that helps identify & locate foods that match one’s preferences and needs Problem
Costco Maria Health-Conscious Shopper QFC Clayton Shops when his pantry is empty Amanda Shops on a weekly basis Contextual Inquiry - Participants
Duration of Trip: Shopping list equates to longer time shopping Cost-Conscious: Buy items based on discounts/in-store promotions Health-Conscious: Shopping lists usually meant to find the best nutritional foods Contextual Inquiry - Results
Easy - Navigating the Supermarket Scenario: Given a shopping list, find everything in an optimized path Moderate - Shopping on a Budget Scenario: Given a budget and general shopping list, find all items within allotted amount Hard - Adhering to a Specific Diet Scenario: Given a health constraint and general shopping list, find items that honor your diet Tasks
Sketches (1/2) Shopping List Oriented
Sketches (2/2) Browsing Oriented Health Oriented
Bottom-line: People like to find what they are looking for quickly and easily. We plan to make shopping go smoother by helping improve both making shopping lists and finding the items on the list. Summary Different shopping styles encounter different in- store issues… Waste of time: Unfamiliar store layout, figuring out what item is more nutritious Waste of money: Not knowing what is on sale in the store