Underdog Sports An Alternative Sport League For Eugene PROJECT NAMES.

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Presentation transcript:

Underdog Sports An Alternative Sport League For Eugene PROJECT NAMES

a simple idea

Provide laid-back leagues for everyday players that are safe fair and fun “ ”

anyone everyone +

current state seattle portland year-around 8 leagues

what’s next??? sea pdx eug

why eugene?

young + active

a population consisting of people ages 20-34

home to over parks equating to acres of open space

counterculture

target market young social professional sporting

Strengths Weaknesses OpportunityThreats established large appeal different competitive market age limitations growth sponsorship specalize established entities counterculture

objectives

awareness driven by SOCIAL media

awareness driven by TARGETED signage and advertising

awareness driven by COORDINATED events

resulting in people aware in our target market

participation gained from EFFECTIVE promotion

participation gained from EXCITEMENT from earlier efforts

resulting in participants involved in teams in different sports

sponsorship opportunities from LOCATION to events X

sponsorship opportunities through ECONOMIC opportunity

resulting in different bars as sponsors + hosts

budget Costs Revenue 31, , Promotional 2, Profit 7,963.10

jan feb marmay apr jun 2012 timeline social media launch sign + flyer production distribution of signage target sponsor bars early registration begins begin promotions begin events social media promotion end early registration confirm sponsorships finalize with eugene parks post final schedules prep + place field signage begin league

Questions?