Sam Keith October 5, 2011. Purpose Provide web solutions to the Medical School and UMHS Effectively communicate to Medical School audiences (research,

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Presentation transcript:

Sam Keith October 5, 2011

Purpose Provide web solutions to the Medical School and UMHS Effectively communicate to Medical School audiences (research, education, patients) Improve online presence

Products and Services Web Site Development –Competitive analysis –Information architecture

Products and Services Print

Products and Services Video –Informational –Instructional

Customers Medical School Departments Hospital Programs VA University-affiliated Programs Campus IT, Compliance, MCIT, PRMC, MSIS

Staffing Trends Historically static (Surgery affiliation) Growth will be necessary

Strategic & Tactical Initiatives Strategic –Med School-wide Drupal infrastructure –Create derivative added value by integrating rich content Tactical –Departmental Drupal web site development –…but lacking future integration points

Collaboration & Synergy Participation in the Web Modernization Committee to define roadmap for Med School/UMHS web strategy Creation of content advisory board to oversee content adding/editing process, content quality Enabling Technologies and Mary Hill’s Group

Thank You

Organizational Structure U-M Medical School Administration Michigan MultiMedia [M3] Mimi Yamasaki Web Strategist John Dornoff Art Director Chris Hedly Graphic Designer John Parliament Technical Lead Rachel Forringer Project Manager Amy Yamasaki Video Producer Brian Lillie Video Producer Sam Keith Manager Martha Anthony Application Developer Trina Klein Administrative Assistant

Key Performance Indicators Google Analytics End-User Response Client Satisfaction