The Opportunity as a Bitcoin Gambling Affiliate My Experience in an Emerging Market

WHO AM I? Marc Kenigsberg 15 years gambling experience Some of the world’s biggest brands Affiliate in Finance and Bitcoin The Opportunity as a Bitcoin Gambling Affiliate – BitcoinConf Prague 2015

ONLINE GAMBLING Gambling represents one of the largest sectors online by revenue Affiliates are one of the largest traffic sources Over $10 Million a month paid in affiliate commission The Opportunity as a Bitcoin Gambling Affiliate – BitcoinConf Prague 2015

BITCOIN AND GAMBLING Largest market segment by transactions Over $1 Billion wagered 19 of 20 most active addresses are gambling sites 65 of 100 most active addresses are gambling sites Dice is the biggest gambling vertical, then casino Includes casino, poker, sports, lottery, dice, binary options and casual games The Opportunity as a Bitcoin Gambling Affiliate – BitcoinConf Prague 2015

WORKING WITH BITCOIN CASINOS I started in 2013 In 2013 less than 100 total sites Today more than 100 casinos alone Sites were clumsy and had very few games Limited support Today there are large operations Sites are slick and full featured The Opportunity as a Bitcoin Gambling Affiliate – BitcoinConf Prague 2015

WORKING WITH BITCOIN CASINOS Compete with online casinos Offer loyalty programs 24/7 multi-lingual support 100’s of games available Relationships with major brands and providers Softswiss leading the way The Opportunity as a Bitcoin Gambling Affiliate – BitcoinConf Prague 2015

AFFILIATE OPPORTUNITY Rapid growth market Worldwide players accepted Search rankings are attainable Many channels not being used Not many big affiliates No CPA yet The Opportunity as a Bitcoin Gambling Affiliate – BitcoinConf Prague 2015

Focus: Top 10 Affiliates The Market Today The Opportunity as a Bitcoin Gambling Affiliate – BitcoinConf Prague

The Opportunity as a Bitcoin Gambling Affiliate – BitcoinConf Prague 2015 Reviews and wall of nearly every bitcoin gambling site. Good reference point.

The Opportunity as a Bitcoin Gambling Affiliate – BitcoinConf Prague 2015 Objective reviews and ratings. Part of network of sites for casinos, sportsbooks, poker, dice, binary options.

The Opportunity as a Bitcoin Gambling Affiliate – BitcoinConf Prague 2015 Strong aesthetically, constantly changing table for good idea of bitcoin casino rankings. Up to date on current bitcoin and bitcoin gambling news.

The Opportunity as a Bitcoin Gambling Affiliate – BitcoinConf Prague 2015 Very strong in terms of content and search.

The Opportunity as a Bitcoin Gambling Affiliate – BitcoinConf Prague 2015 Very concise - top 3 for casino, sports, dice. All about the rankings.

The Opportunity as a Bitcoin Gambling Affiliate – BitcoinConf Prague 2015 Very content strong. Top bitcoin gambling affiliate.

The Opportunity as a Bitcoin Gambling Affiliate – BitcoinConf Prague 2015 Strong in gambling space, moving towards BTC education, news, etc.

The Opportunity as a Bitcoin Gambling Affiliate – BitcoinConf Prague 2015 Reviews branch out beyond the top casino sites. Includes sites like minesweepers, slots, etc.

The Opportunity as a Bitcoin Gambling Affiliate – BitcoinConf Prague 2015 In-depth reviews covering every vertical of bitcoin casino sites, including different cryptocurrencies.

The Opportunity as a Bitcoin Gambling Affiliate – BitcoinConf Prague 2015 New site with very informative reviews. Not afraid to say when they don’t know something.

TOP 10 AFFILIATE SUMMARY The Opportunity as a Bitcoin Gambling Affiliate – BitcoinConf Prague 2015 Median Alexa rankings already well under 1 Million Only 2 affiliates under 500k Bitcoingg BitcoinChaser

TOP 10 AFFILIATE SUMMARY The Opportunity as a Bitcoin Gambling Affiliate – BitcoinConf Prague 2015 Based on Similiarweb the top 10 affiliates sites already represent almost 100k monthly visits

TOP 10 AFFILIATE SUMMARY The Opportunity as a Bitcoin Gambling Affiliate – BitcoinConf Prague 2015 Based on SimiliarWeb Direct and Search traffic represent more than 70% of current traffic Underutilized channels Disproportionate channel distribution

Case Study: BitcoinChaser.com A Market-driven Evolution The Opportunity as a Bitcoin Gambling Affiliate – BitcoinConf Prague

IN THE BEGINNING The Opportunity as a Bitcoin Gambling Affiliate – BitcoinConf Prague 2015 Started in 2013 Basic wordpress installation Sporadic articles

HOMEPAGE DECONSTRUCTED The Opportunity as a Bitcoin Gambling Affiliate – BitcoinConf Prague 2015

The Opportunity as a Bitcoin Gambling Affiliate – BitcoinConf Prague 2015

The Opportunity as a Bitcoin Gambling Affiliate – BitcoinConf Prague 2015

INNER PAGES The Opportunity as a Bitcoin Gambling Affiliate – BitcoinConf Prague 2015

Leveraging the Opportunity Next Steps The Opportunity as a Bitcoin Gambling Affiliate – BitcoinConf Prague

OTHER VERTICALS The Opportunity as a Bitcoin Gambling Affiliate – BitcoinConf Prague 2015 Gambling is not the only affiliate vertical Large retailers with established programs Niches include wine, jewellery, pet supplies Bitcoin services like mining and wallets Adoption rates will increase Represents growth opportunity

OPERATOR OPPORTUNITY The Opportunity as a Bitcoin Gambling Affiliate – BitcoinConf Prague 2015 Market not as saturated as fiat gambling Low barrier to entry Low international penetration Innovations abound Exit opportunities Softswiss

TAKING ADVANTAGE Time to act is now Research Speak to me The Opportunity as a Bitcoin Gambling Affiliate – BitcoinConf Prague 2015

TAKING ADVANTAGE Time to act is now Research Speak to me The Opportunity as a Bitcoin Gambling Affiliate – BitcoinConf Prague 2015