PNEU REVUE COMMUNICATION PLATFORM. What is it... A system of communication tools and media for the information and business support of the area of tyre.

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Presentation transcript:

PNEU REVUE COMMUNICATION PLATFORM

What is it... A system of communication tools and media for the information and business support of the area of tyre sales, tyre fitting and the automotive aftermarket. PNEU REVUE COMMUNICATION PLATFORM PRESENTATION 2/12

The platform includes “Pneu Revue” magazine Internet media Events PNEU REVUE COMMUNICATION PLATFORM PRESENTATION 3/12

PNEU REVUE magazine Since 1995 “Mirror” of the industry Opinion maker All target groups: tyre fitters, managers, company owners, customers, etc Clear impact on the modern history of the sector PNEU REVUE COMMUNICATION PLATFORM PRESENTATION 4/12

PNEU REVUE COMMUNICATION PLATFORM PRESENTATION 5/12

Internet media The other “pillar” of the communication platform since 1999 Rich editorial content Discussion forums and blogs “MarketPoint” business communication tool Electronic newsletters per year Strong target group Attracting an additional audience beyond the print magazine PNEU REVUE COMMUNICATION PLATFORM PRESENTATION 6/12

Internet media Social networks Facebook profile targeting additional groups (tyre users) Publero.com Electronic version of the print magazine on Publero.com PNEU REVUE COMMUNICATION PLATFORM PRESENTATION 7/12

Events “PNEU & BUSINESS” business conference Prestigeous forum of the industry 170 participants 14 top speakers On-line streaming Full archive on PNEU REVUE COMMUNICATION PLATFORM PRESENTATION 8/12

International cooperation Shina plus (Ukraine) - since 2003 Full Slovak edition since 2014 Editorial cooperation (Neue Reifenzeitung, Tyres & Accessories and others) PNEU REVUE COMMUNICATION PLATFORM PRESENTATION 9/12

Business cooperation PNEU REVUE communication platform represents a diverse and comprehensive tool for marketing and business support. Print advertising On-line advertising Public Relations Advertorials Event partnership PNEU REVUE COMMUNICATION PLATFORM PRESENTATION 10/12

Summary Why have they been reading us for 20 years? Expertise Tradition Range Consistency Innovation PNEU REVUE COMMUNICATION PLATFORM PRESENTATION 11/12

Thank you for your attention We are looking forward to working together! PNEU REVUE|TEAM PNEU REVUE COMMUNICATION PLATFORM PRESENTATION 12/12

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