Technology and structure The structuring effects of technology –Promotes certain behaviors, discourages others The meaning of technology –Interpretive.

Slides:



Advertisements
Similar presentations
Why People Buy: Consumer Behavior
Advertisements

On-Demand Writing Assessment
SOC3061 – Lecture “Relevant social groups” (SCOT) 2. “Technological systems” (Thomas Hughes)
SESSION 5 (1) Social construction of technology (SCOT) framework.
Mass Communication Chapter 14 Jade Lindsey Jamie.
Sports in Society: Issues & Controversies
READING RELIGIOUS TEXTS. ASSUMPTIONS Religious texts are … Human artifacts Human artifacts Historical artifacts Historical artifacts Literary artifacts.
The Tools You Need to Break It Down.  I can analyze a text using elements of the rhetorical web.
Principles of High Quality Assessment
PPA 503 – The Public Policy Making Process
Recap IS204 Fall Our Concerns Information & knowledge Are social Technology Is socially constructed – meanings vary Is embedded in the social: practices,
Scaling and Attitude Measurement in Travel and Hospitality Research Research Methodologies CHAPTER 11.
Behavioral Change Models for Healthcare Workers Objective:  Explore theoretical models that may prove useful for changing hand hygiene behavior among.
Chapter One – Thinking as a Writer
SHERRY WYNN PERDUE, DIRECTOR OAKLAND UNIVERSITY WRITING CENTER 212 KRESGE LIBRARY Active Reading with SOAPS 3 Tone and Tri-Entry Notes.
FLCC knows a lot about assessment – J will send examples
Analytical Thinking.
Week 3 1 S514: Social Aspects of IT. 2 Disciplines related to SI Social ScienceManagementComputer Sci. Science & Technology Studies MIS Information Science.
Using Rhetorical Grammar in the English 90 Classroom.
(c) 2004 The McGraw-Hill Companies, Inc. All rights reserved. Sports in Society: Issues & Controversies Chapter 1 The Sociology of Sport: What Is It and.
Who Gets Heard and Why By Deborah Tannen
Paper #2 (due 2/6/13) After reading Chapter 7 in the textbook ("Arguing a Position"), read David Crystal's article, "2b or Not 2b?" (pp in your.
1 Making sound teacher judgments and moderating them Moderation for Primary Teachers Owhata School Staff meeting 26 September 2011.
SLB /04/07 Thinking and Communicating “The Spiritual Life is Thinking!” (R.B. Thieme, Jr.)
Effective Public Speaking Chapter # 3 Setting the Scene for Community in a Diverse Culture.
Transition to College English
Chapter 3 ORGANIZATIONAL CULTURE AND ENVIRONMENT: THE CONSTRAINTS
UNIT 1 ENGLISH DISCOURSE ANALYSIS (an Introduction)
1 Duschl, R & Osborne, J ”Supporting and Promoting Argumentation Discourse in Science Education” in Studies in Science Education, 38, Ingeborg.
The Expository Essay An Overview
REVISIONS TO GENERAL EDUCATION STUDENT LEARNING OUTCOMES Auburn University Senate Information Item, August 2014.
Summary-Response Essay Responding to Reading. Reading Critically Not about finding fault with author Rather engaging author in a discussion by asking.
CHAPTER 5 Consumer Behavior: How & Why People Buy
Chapter 8 Communicating Pursuasively. Often your job is to convince the reader. You may be reinforcing a viewpoint already held or trying to change the.
© 2008 The McGraw-Hill Companies, Inc. Chapter 8: Cognition and Language.
Randy Y. Hirokawa and Abran J. Salazar Task-Group Communication and Decision-Making Performance.
An Introduction to Rhetoric:. Assignment  Follow along with your Cornell Notes from this power point (PPT). Add to it to reinforce the concepts presented.
Business and Management Research
EFFECTIVE WRITING 8 Readability. Writing - time and resource consuming, stressful process Texts have a strong tendency of using more complex, more sophisticated.
Effective Networking for Social Learning The Experience of Grupo Chorlaví Julio A. Berdegué Presented at the Annual Meeting 2004 of Euforic, June 8-9,
Leadership Lecture 11.
1 constructing an economic cognitive model using dialectics to explain the psycho-dynamic motion of economic decision-making Presented by Peter Baur University.
Mohammad Alipour Islamic Azad University, Ahvaz Branch.
How To Analyze a Reading Presented By: Dr. Akassi Content From The Norton’s Field Guide To Writing.
Creswell Qualitative Inquiry 2e
Chapter 3 ORGANIZATIONAL CULTURE AND ENVIRONMENT: THE CONSTRAINTS
The Research Problem and Objectives Lecture 6 1. Organization of this lecture Research Problem & Objectives: Research and Decision/Action Problems Importance.
Consumer and Business Buyer Behavior Consumer Buying Behavior Refers to the buying behavior of people who buy goods and services for personal use.
Take action: Developing a genre-based Writing Curriculum in College
 College requires critical reading and writing skills. This tutorial is designed to get you started by teaching you to attend to critical features of.
What is Research?. Intro.  Research- “Any honest attempt to study a problem systematically or to add to man’s knowledge of a problem may be regarded.
Depth of Knowledge: Elementary ELA Smarter Balanced Professional Development for Washington High-need Schools University of Washington Tacoma Belinda Louie,
Winner quote The things we call "technologies" are ways of building order in our world… contain possibilities for many different ways of ordering human.
Teaching Children About Food Safety Food Safety Professional Development for Early Childhood Educators.
 What are ‘Constructed-Response’ test questions?  How can I write excellent ‘constructed response’ test questions?  How well do ‘constructed response’
2. The standards of textuality: cohesion Traditional approach to the study of lannguage: sentence as conventional object of study Structuralism (Bloofield,
More About Research and Beliefs Interpretive Frameworks.
Chapter 8 Thinking and Language.
1 Thinking in Organizations Chapter 9, 10, 11 and 12 Section 3:
Chapter 3 ORGANIZATIONAL CULTURE AND ENVIRONMENT: THE CONSTRAINTS
Developing and Organizing the Presentation
IB Assessments CRITERION!!!.
RHETORIC.
Understanding the rhetorical situation
An Introduction to Rhetoric
Chapter Fourteen The Persuasive Speech.
Sports in Society: Issues & Controversies
RHETORIC.
Creating-1: Generate and conceptualize artistic ideas and work.
Rhetorical Genre Analysis
Presentation transcript:

Technology and structure The structuring effects of technology –Promotes certain behaviors, discourages others The meaning of technology –Interpretive flexibility The structuring OF technology –Designed by people who live within social, cultural systems –Designed to fit INTO social, technical conditions –Embodies values, assumptions, power relations, authority examined or not intended or not

Technological politics -- Winner Pay attention to the momentum of large- scale sociotechnical systems –Durability of technology –Durability of social systems –Stabilization of sociotechnical systems Pay attention to the characteristics of tech objects and meaning of those characteristics –Including values of all kinds

Do artifacts have politics & values? Endogenous: inherent in the technology –Strong form: required by the tech –Weaker: strongly compatible with Exogenous: reside in the users, not the tech Middle way: the way tech is designed promotes some kinds of activity, values, power relations, and constrain others

Winner’s conclusion ‘Technologies:’ ways of building order in our world. Many tech devices and systems contain possibilities for many different ways of ordering human activity. Society chooses structures for technologies that influence how people are going to work, communicate, travel, consume, and so forth for a very long time –Consciously or not, deliberately or inadvertently In the processes by which structuring decisions are made, different people are differently situated and possess unequal degrees of power and awareness. Greatest latitude of choice exists when first introduced. Choices tend to become fixed in material equipment, economic investment, and social habit. Original flexibility vanishes once initial commitments made. Tech innovations establish a framework for public order that endures across many generations. -p. 33

Bias Friedman and Nissenbaum: –System that systematically and unfairly discriminates against certain individuals or groups in favor of others. Unfair: denies an opportunity or a good or assigns an undesirable outcome to an individual or group oon grounds that are unreasonable or inappropriate. More generally: –Systematic tendency, a preference or inclination, not necessarily unfair.

Friedman & Nissenbaum’s types of bias Pre-existing: rooted in social institutions, practices, attitudes; prior to creation of system –individual –societal Technical: rooted in tech design –Computer tools; algorithms –Formalization of human constructs (e.g. expert systems; classification/taxonomies) Emergent: arises in context of use; result of –changing societal knowledge –mismatch users and designers different expertise (e.g. literacy) different values (e.g. games/competitive)

Implications Awareness of how specific technologies enable and constrain certain behaviors, social arrangements, authority structures –May be result of pre-existing, technical, or emergent bias Awareness of differences in groups’ abilities to influence decisions –Decisions often reinforce current patterns, power relations Awareness of points at which choices are possible, most influential –The momentum of sociotechnical systems, differences in durability of technology > differences in the persistence over time of decisions

Social Construction of Technology (SCOT) Purpose –Explain development of tech artifacts as alternating processes of variation and selection –Unpack the uncertainties, branchings, and decision points in tech design –Demonstrate that techs are socially constructed in design as well as use Method –Identify & describe relevant social groups –Sociologically deconstruct the artifact –Map mechanisms for stabilization of the artifact

Limits, criticisms of SCOT Has been mostly concerned with design stage –But doesn’t have to be Relevant social groups –Who decides? –Importance of groups left out, decisions never considered Ignores structural, cultural features that affect choices Sense of “closure” too rigid –On-going design in use –Continual design iterations –However, persistence and durability

Benefits of SCOT well known in STS world – useful to know about it Provides a framework and methodology –Not perfect, but useful –Helps to spur thinking, suggest considerations otherwise overlooked

Artifacts & relevant social groups artifact Social group Social group Social group Social group

Social groups and problems Social group problem

Problems and solutions problem solution

1. Identify & describe relevant social groups Relevant social group is defined as one in which all members share same set of meanings for artifact You may need to subdivide initial groups Technological frames: – Structure the interactions among actors within a group and explain the development of “sociotechnical ensembles.” –Are broad, including theories, goals, practices of use, and tacit knowledge. The result is a shared meaning within a social group. If relevant, include their strength in decision- making

2. Sociologically deconstruct the artifact What artifacts are “hidden within”? –interpretive flexibility – different artifacts have different meanings for different groups What counts as a viable working artifact for each group?

3. Map mechanisms for stabilization of the artifact Stabilization: the design and understanding of the artifact are generally agreed to The problem may be solved Relevant social groups may see problems as solved (rhetorical closure) Problem may be redefined

The bicycle story

Relevant social groups GroupOverall “Problem” Problems (Needs, preferences) Possible Solutions “Young men of means and nerve” SportSpeed, perception of danger Look macho high front wheel NOT air tire Women (in long skirts) TransportSafety comfort (vibration) modesty Low front wheel Air tire Changing mores Older menTransportSafety Comfort Low front wheel Air tire Anti-cyclists??

Relevant social groups (cont) GroupOverall “Problem” Problems (Needs, preferences) Possible Solutions Bicycle manufacturers Return on investment Market for good idea Large enough, persistent enough market Bicycle that appeals to multiple groups Tire manufacturers Return on investment New market for product Large, persistent market Pneumatic tires not cool Bicycle that appeals to multiple groups Demo that pneumatic tires are fast & comfortable City planners & builders Transportation Horses leave manure; Cars require good roads, threaten pedestrians & horses Vehicles that are low impact, work on existing roads, don’t leave a mess

Closure – the “safety” bicycle (after 18 years)

The “Safety” Bicycle Air tire –Greater comfort –Greater speed (so no longer looks stupid) Low frame with rear chain drive –Safety –Stability and speed? But stabilization is not permanent – continuing developments in bicycle design

Determinism Technical determinism: tech follows some inherent logic of its own and affects society Social determinism: that society determines the shape of technology Mutual constitution: a continual interaction, with each changing the other

WRITING – structuring arguments Constructing an argument –Logical reasoning –Structure, flow of argument Using evidence Anticipating counter-arguments Audience Genre: A category of artistic composition, as in music or literature, marked by a distinctive style, form, or content

WRITING the elements of the text Syntax: The rules whereby words or other elements of sentence structure are combined to form grammatical sentences; the ordering of the grammatical sequences within a phrase, with agreement between concomitant entities (i.e., between subject and verb, noun and pronoun); verb case; and such sentence transformations as negativization, interrogation, coordination, subordination, passivization and relativization. Usage: The way in which words or phrases are actually used, spoken, or written in a speech community. Grammar Spelling Punctuation