1 Pertemuan 2 How the “Electronic” Changing Business Tugas-3 Matakuliah: F0662/ Web Based Accounting Tahun: 2005 Versi: 1/0

2 Chapter 4 – Exercise 1 Suggest three advantages and three disadvantages for an organisation in devising and implementing a corporate strategy.

3 Chapter 4 – Exercise 2 Using the corporate strategy formulation process outlined in Section 4.1: List environmental changes that bring about new opportunities or pose new threats to the college or university at which you are studying; Assess the strengths and weaknesses of the institution and its ability to respond to the environmental changes;

4 Chapter 4 – Exercise 2 Using the corporate strategy formulation process outlined in Section 4.1: Suggest some strategic initiatives that your college or university might take to improve its position in the education market place. (If appropriate an alternative trade sector can be selected as the subject of the study. Possible organisations include the student union, the local bus company or any other organisation with which the student has familiarity).

5 Chapter 4 – Exercise 3 Moving onto e-Commerce, review Bloch’s ten points of business value and suggest how each might apply to the promotion of your college or university.

6 Chapter 4 – Exercise 3 (If appropriate an alternative trade sector can be selected as the subject of the study. Possible organisations include the student union, the local bus company or any other organisation with which the student has familiarity).

7 Chapter 4 – Exercise 4 Using the material from the proceeding exercises, suggest how the college or university might further promote itself using the Internet. (Note that the institution probably already has a web page and the requirement is for imaginative new initiatives over and above this provision.)

8 Chapter 4 – Exercise 4 (If appropriate an alternative trade sector can be selected as the subject of the study. Possible organisations include the student union, the local bus company or any other organisation with which the student has familiarity).