Обзор аукционов доменных имен Domain name auctions overview Panov Alexander (Russia) Bled, Slovenia September 08, 2009 Панов Александр (Россия) г. Блед,

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Обзор аукционов доменных имен Domain name auctions overview Panov Alexander (Russia) Bled, Slovenia September 08, 2009 Панов Александр (Россия) г. Блед, Словения 08 сентября 2009г.

История возникновения программ продажи доменов Классификация аукционов Характеристики аукционов Аукционы в РФ – портрет клиента Тренды вторичного рынка в РФ History of domain selling programs Types of auctions Auctions’ Details Auctions in Russia – Buyer’s portrait Secondary Domain market trends in Russia

Введение Introduction 1.Уменьшение количества свободных привлекательных доменов 2.Обострение конкуренции среди регистраторов доменных имен 3.Возрастание нагрузки на реестры Развитие новых инструментов *АУКЦИОНЫ 1.Quantity reduction of available attractive domains 2.Aggravation of registrars’ competition 3.Increasing Domain databases load Development of new services *AUCTIONS

Сбор информации Data collection 1.Регистраторы, аккредитованные ICANN * Подробное сравнительное исследование * Особенности: - отсутствие информации по регистраторам из стран Юго-Восточной Азии - 74% регистраторов находятся в Канаде или США 2. Российские регистраторы 3. Отдельные аукционы 1.ICANN-Accredited Registrars * Detailed comparative study * Specifics: -Unavailability of information about South East Asian Nations’ registrars -74% registrars are located at Canada or USA 2. Russian Registrars 3. Selective auctions

Продажа домена Domain Selling Не аукцион Non-auction: * Объявление о продаже An offer for sale * Аукцион фиксированной цены Fixed price auction * Прямая продажа Direct selling * Поиск премиум-доменов Premium Search Истинный аукцион True Auction

Аукцион – (лат. Auctio- публичные торги) способ покупки и продажи товаров или услуг в виде публичного торга Auction –(lat. Auctio- public sale) is a process of buying and selling goods or services in form of public sale

Типы аукционов Types of auctions 1.Обычный аукцион 2.Голландский аукцион 3.Скандинавский аукцион 4.«Скоро доступно» 5.Предложение/ контрпредложение 6.Аукционная продажа пакета доменов 1.Usual auction 2.Dutch auction 3.Scandinavian auction 4.Available soon 5.Offer/Counteroffer 6.Public sale of Domain batch

Фиксированные часы Fixed time Продолжительный аукцион (дни, недели) Continued Auction (days, weeks) Время Time Открытый аукцион Open auction Закрытый аукцион Closed auction Открытость Openness Одноязычный Monolingual Многоязычный Multilingual Язык Language Одновалютный Mono currency Многовалютный Multicurrency Валюта Currency Расширенный поиск Advanced Search Выделение позиции Item Marking-out Уведомления Notification messages Сервисы Services

Аукцион – гарант сделки Auction guarantees transaction Платежи: Payments: Аукцион Auction Покупатель Buyer Продавец Seller Оплата проданного домена Payment for domain sale Оплата проданного домена Payment for domain sale Платежи за различные сервисы, комиссия. Fees for different services, commissions Оплата услуг аукциона, комиссия. Auction fees, commissions Оплата услуг аукциона, комиссия. Auction fees, commissions Оплата купленного домена (деньги, карточки, кредиты) Payments for purchased domains (cash, cards, credits)

Оценка вторичного рынка продажи доменов в России Secondary Russian domain market assessment

Спасибо Thank you