Leading Social Change Creative Showcase

Behaviour Change

We design programs that will improve the health of citizens and communities.

World Health Organization, 2002 Percent of healthy years of life lost to behavioural factors in wealthy nations.

In 2010 Apple spent $691 million in advertising to achieve sales of $65 billion

In 2010 the government of Ontario spent about $50 million advertising its programs to citizens.

13 million shareholders

In 2010 $2 million spent advertising Ontario’s flu shot program.

200,000 fewer visits to the doctor

30,000 fewer visits to the Emergency Room

$13.6 million in reduced health care costs

200 lives saved

Behaviour Change