2011 Campus Transportation Study
Program Overview
Carpool Incentive Programs Carpools consist of two or more persons driving together in a privately owned vehicle. Carpool incentive programs are a way to encourage people to carpool. Example University Carpool Incentive Programs Ithaca, New York--Cornell University Atlanta, Georgia--Emory University
When Carpool Incentive Programs Make Sense – Carpool Lanes – Urban Setting – Limited Parking – Large Number of Staff and Students (Target Population)
Road Blocks
Funding Publicity Institutionalization Emergency Ride
Road Blocks
Marketing
Failed Marketing
Flyer Survey
Flyers
Flyer Placement -Gas stations near campus -Parking garages -Campus bulletin boards -Coffee shops -Elevators in the parking garage -Actually place on cars within parking garages --connect with parents ( )
Student Video Pms&feature=player_profilepage
Kick-off Event Thursday Jan. 14, 10-2pm CARTA Bike Share Public Safety Parking Services Trident Ride Share promoting Cougar Ride Share -sign up
January 12, 2012