Effective Social Networking Duke MBA Career Management Center June 17, 2010 Lisa Schwartz Associate Director Student & Alumni Career Services.

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Presentation transcript:

Effective Social Networking Duke MBA Career Management Center June 17, 2010 Lisa Schwartz Associate Director Student & Alumni Career Services

Social Media & Your Career Establishing & Maintaining Visibility Managing Your Connections & Reputation

Social Media Tools.Professional - 60M members. Average is college educated 43 y/o making $107K Every Fortune 500 company is represented. Expanded robust profile and background information Sharing- Over 5M twitterers.Max. 40 characters 65% of all users under 25. 5% of users account for 75% of all activity. All about how you are engaging with the community Personal 350 million active users. More than 35 million users update their status each day facebook users over the age 26 now represent 60% of the total U.S. facebook population. Thought Leadership, Sharing Expertise

Panelists Rebecca Witko 15 years of progressive and quality Human Resources experience Candice Seiger Marketing Strategist with specialty in Marketing Research, Inquisitive by Nature, Seeker of Knowledge, Traveler, Shoe Lover George Kendley Senior Project & Program Manager for data mgmt, wireless, telecomm, RF transceiver and consumer electronics products

Digitally Distinct or Disastrous

Load with Key Words Vanity URL Strong Summary Join Groups & Participate in Question Answer Feature

Ten Ways to Use LinkedIn: Profile Makeover: LinkedIn for Executives: Blogging: Twitter: Panelists Profiles: Resources

Questions

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