Design Presentation Planning Product Design Sketching.

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Presentation transcript:

Design Presentation Planning Product Design Sketching

Getting Started The WHAT of the presentation is something you can control in advance, it depends on things you cannot control, which are WHO – Audience WHY – The goal you want to achieve HOW – Format of presentation WHEN – Date, time and duration WHERE – Room layout, lighting, equipment, etc.

Types of Presentation Student design projects Competition projects Job interviews Internal project reviews Pitching Design delivery

General Purposes of Presentation Inform the audiences of  Hard facts e.g. size and shape, construction, operation, materials, etc.  Soft facts e.g. style, mood, targeted market segment, etc. Persuade and convince the audiences to  Make decision on options to take  Accept the project deliverables  Appreciate the quality of service

Types of Product Design Presentation

Key Attributes of Presentation Instruments  PowerPoint  Boards and flipbooks  Catalogue and fryers Mode  Interactive  Sequential  Static Layout  Lecture  Board  Show

PowerPoint Assisted Oral Presentation Rich multi-media experience, good for large group Sequential, the flow rigidly defined Difficult to initiate response Can obscure reasoning, therefore more difficult for audiences to spot errors and ‘bugs’ Difficult for audiences to make decisions on options, last option gain from recency effect

Board Assisted Oral Presentation Good for small party and in-house meeting Sequential, easy for presenter and audiences to back-track Audiences is free to browse Easy for audiences to fairly compare and make decision on options Any errors and bugs are under scrutiny of all audiences at all time

Meetings Pitch to small group of key persons Flip-books and fryers frequently used Discussion is as important as presentation Hands-on appreciation of prototypes and materials Any errors and bugs are under scrutiny of all audiences at all time

Board Presentation Space is usually limited Viewer can start or stop at any point in any time Reading path governed mainly by Gestalt rules Text is crucial as narration is not available

Preparation Process 1.List the specific aim you want to achieve 2.Nail your aim At the beginning and the end of your PowerPoint show At the most likely entry point of reading path of your board 3.Predict what supporting information the audience may ask for 4.Fill the most important information into the presentation 5.Keep the supplemental information handy