International Strategy and Organization Copyright © 2010 Pearson Education, Inc. publishing as Prentice Hall
International Business 5e Chapter Copyright © 2010 Pearson Education, Inc. publishing as Prentice Hall Chapter Preview Define core competency and value-chain analysis Explain multinational and global strategies Describe the four corporate-level strategies Discuss the three business-level strategies Identify what influences organizational structure Describe each type of international organizational structure
International Business 5e Chapter Copyright © 2010 Pearson Education, Inc. publishing as Prentice Hall Planning and Strategy PlanningStrategy Identifying and selecting objectives and deciding how to achieve those objectives Set of planned actions that managers take to help a company meet its objectives
International Business 5e Chapter Copyright © 2010 Pearson Education, Inc. publishing as Prentice Hall Strategy-Formulation Process
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