GigaTech Business Proposal Ye Wang Kieran Flynn Group 8
Outsourcing Many companies are outsourcing non-core activities. Many companies are specifically outsourcing activities that are based mainly on phone- work - ie. Support Lines.
The idea in a nutshell Outsource the ordering process to restaurants that provide a delivery service. Instead of restaurants employing people to deal with order taking we put in a centralised automated system As well as reduced staff cost, this system will have additional features and advantages.
Overview
In Detail 1. The customer can either use an online portal or an automated phone ordering system. 2. Each method presents a list of restaurants from which to choose 3. Once chosen the customer must “log in” (or sign up entering name address etc.) using a passcode or PIN. 4. There will be a number of methods to ordering and the customer will be presented with a list of what they ordered last, what is most common, most popular, on special offer, or the menu for the restaurant. 5. Once chosen the order is processed by the server and sent via the internet to the relevant restaurant where it enters there order queue. 6. Once sent out for delivery the order is marked as done.
Further Details Provisions will be made to ensure there are no long lists of options on the automated phone system, and that an operator is available for first time customers etc. The system will also be able to provide the restaurants with statistics on what orders are more popular and where etc.
Strategy There are over 400 take-away restaurants in Dublin alone. There is a large customer base, and little to no competition. In order to entice restaurants to sign up, the service will be first offered as a simple free online directory marketed as “the” directory for take-away food in dublin. Once the directory is in place the option to switch the ordering process over to the directory will be offered to the restaurants by a persuasive marketing team.
Financial Plan Major costs will be the staff wages. Equipment costs will be relatively low. High importance will be given to the marketing staff & budget Income will come from connection fees, subscription fees and very small per-order charges.
Projected Budget Budget Year 1 Premises Rent€8379 Lighting/Heating/Insurance€9000 ISP charges€9400 Phone Charges€7500 Equipment: 7 PCs€5100 Server€2090 Phone server€5000 Miscellaneous€2000 (phones, routers, cables etc.) Staff Full time€90,000 Part Time€30,000 Marketing€220,000 Miscellaneous €5, Connection Fees€105, Subscriptions €140, Order Charges(5c per order)€52,500 Cost/Income€418,469€297,500