University Relations: Portal to the UC Davis Experience Lisa A. Lapin Assistant Vice Chancellor, University Communications September 17, 2007
We facilitate connections Promote campus visibility and reputation Build UC Davis community Cultivate philanthropic support Grow strategic partnerships – externally and internally Provide campus leadership
Technology... Enhances our ability to get the word out Helps keep our audiences engaged Facilitates the philanthropic process Supports the UC Davis community
Technology...tells our story
Technology...maximizes our efforts Advancement Information System (AIS) Prospect Management and Tracking System (PMATS) Smartcall Cal Aggie Alumni Association site E-advocacy
Technology...maximizes our efforts
Technology… helps us support the entire campus
Other initiatives: Digital asset management Emergency planning and communications
Technology… Assists us in telling the UC Davis story Maximizes our efforts Helps us support the entire campus
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