Report 4 Appropriate forms and modes of communication Denis Bouget MSH Nantes Conference, How does research integration work? Tuesday, 17 June 2008, Brussels
ORGANISATION OF THE COMMUNICATION Consistency between Objectives: why? Origin: From? Targeted population: To? Contents: What? Instruments: How?
TARGETING Internal External Academic Other European projects Other networks, centres or institutions Non Academic Targeted audience (NGOs, Unions, etc. Large audience
INTERNAL COMMUNICATION Informal Communication Organised Communication Within - Intra - Horizontal Communication Within the tasks Within the WPs Within the Advisory Committee Within the Representatives of the partners Within the other bodies Multilevel - Vertical Communication Commission - Coordinator Scientific Committee-Coordinator Coordinator - leading persons of the project Coordinator - Representatives of the partners Coordinator - Heads of WPs Coordinator - Representatives of other bodies Coordinator - All the members of the network
INSTRUMENTS OF COMMUNICATION Ordinary mail Phone and video: individual / collective meeting Electronic messages: individual / Lists of diffusion organisation of the messages: length, framework, periodicity Web site: User / Supply Public part / Private part Exchanges (Fora) / non- Exchanges Newsletter: External / Internal
27.1. Do you differentiate between external and internal communication? Yes: 28 (90,3%) No: 3 (9,7%) What are the differences?
28. How important have the following tools been for your communication and exchange of information? Integration-Q28
28. How important have the following tools been for your communication and exchange of information? Group 1: Researchers and Academic Public Targeted ing (e.g. for work-package leaders, clusters, issue specific etc.) (30) Mailing lists for all participants of NoE / IP (29) External dissemination activities towards an academic public (29) Group 2: Non Academic - Targeting External dissemination activities towards policy makers, civil society organisations and business associations (22) Group 3: Non Academic - Non Targeting External newsletter (15) Policy brief (12) Group 4: Others Internal newsletter for the NoE / IP (11) Discussion fora on the project website (7)
30. How satisfied are you with your communication strategy within your IP / NoE? (N=31)
31. Communication obstacles Which of the following factors represent an obstacle to an effective internal communication and information strategy in your IP / NoE? Factor 8: Time pressure due to tight deadlines Factor 1: Size of the IP / NoE (i.e. number of participants involved) Factor 6: Epistemological and ontological differences Factor 3: Heterogeneity of research interest Factor 5: Intercultural barriers (i.e. different worldviews, behaviours and attitude in the IP / NoE can induce misunderstanding and tensions) Factor 7: Heterogeneity of institutional backgrounds Factor 9: Other Factor 4: Language problems (i.e. unequal foreign language proficiency of the participants) Factor 2: Geographical spread
31. Communication obstacles Which of the following factors represent an obstacle to an effective internal communication and information strategy in your IP / NoE? Very frequent: External factors due to the organisation of EU research Factor 8: Time pressure due to tight deadlines Factor 1: Size of the IP / NoE (i.e. number of participants involved) Frequent: Intellectual factors Factor 6: Epistemological and ontological differences Factor 3: Heterogeneity of research interest Factor 5: Intercultural barriers (i.e. different worldviews, behaviours and attitude in the IP / NoE can induce misunderstanding and tensions) Rare: Factor 7: Heterogeneity of institutional backgrounds Factor 9: Other Factor 4: Language problems (i.e. unequal foreign language proficiency of the participants) Factor 2: Geographical spread