$200 PROMOTIONMEDIA PUBLICITY & PR $400 $1000 $800 $600 $200 $400 $600 $800 $1000 $200 $400 $600 $800 $1000 $200 $400 $600 $800 $1000 MERCHANDISING DISTRIBUTION

PROMOTION $200 Any paid form of nonpersonal presentation and promotion of ideas, goods, or services by an identified sponsor

PROMOTION $400 Placing newsworthy information about a company, product, or person in the media

PROMOTION $600 All marketing activities, other than personal selling, advertising, and publicity, that are used to stimulate consumer purchasing and sales effectiveness

PROMOTION DAILY DOUBLE A company’s publicized endorsement and/or financial support for an event, team, or individual

PROMOTION $1000 Certificates given to customers entitling them to cash discounts on goods or services

MEDIA $200 Newspapers and magazines are categorized as this type of media.

MEDIA $400 Outdoor signs available to local, regional, or national advertisers.

MEDIA $600 Newsletters, catalogs, flyers, samplers, circulars, etc. sent by U.S. post office.

MEDIA $800 Broadcast media include ____________ and _____________.

MEDIA DAILY DOUBLE The most expensive type of advertising.

MERCHANDISING $200 A sign that is used to display the store name.

MERCHANDISING $400 The coordination of all physical elements in a place of business so that it projects the right image to its customers.

MERCHANDISING $600 The total exterior of a business.

MERCHANDISING $800 Selling space, merchandise space, personnel space, and customer space refers to ___________.

MERCHANDISING $1000 Window displays designed to sell merchandise.

PUBLICITY AND PR $200 Any activity designed to promote goodwill toward a business.

PUBLICITY AND PR $400 Tuition reimbursement, sick leave, profit sharing and health and wellness programs for workers are examples of things to develop good ___________ ____________.

PUBLICITY AND PR $600 A prewritten story about a company sent out by the company about something news worthy.

PUBLICITY AND PR $800 A folder containing articles, news releases, feature stories, and photographs about a company, product, or person.

PUBLICITY AND PR $1000 National companies often employ __________ _________ _________ to handle customer complaints and to serve as consumer advocates with the firm.

DISTRIBUTION $200 Channel members that negotiate the title of goods for buyers and sellers, but do not take title themselves.

DISTRIBUTION $400 The path a product takes from manufacturer or producer to the final user.

DISTRIBUTION $600 Home shopping TV networks are considered this type of retail outlet.

DISTRIBUTION $800 Another name for intermediaries.

DISTRIBUTION $1000 Middlemen that sell to the ultimate consumer market.

DAILY DOUBLE

What would you like to WAGER?

$200 “Identify the Problem” $400 “$10.00” $600 “Voucher Check” $800 “Flextime” $1000 “Optical Character Recognition” $200 “Trade Barriers” $400 “Absolute Advantage” $600 “Oligopoly” $800 “Bow” $1000 “Reengineering” $200 “$20” $400 “$768” $600 “$1840” $800 “$219.45” $1000 “$2160” $200 “3” $400 “Leader” $600 “Blue and Gold” $800 “Secretary” $1000 “Service, Education, Progress” $200 “30 Days” $400 “Common Stock” $600 “Mail Fraud” $800 “Authorized Shares” $1000 “40” BUSINESS LAW BUSINESS PROCEDURES BUSINESS CALCULATIONS INTERNATIONAL BUSINESS FBLA KNOWLEDGE