(c) Dr. David Gadish BUS 101 – Introduction to Higher Education Prof. David Gadish Lecture 8

(c) Dr. David Gadish Chapter 8: BUSINESS COMMUNICATION

(c) Dr. David Gadish HOW DOES SELF-AWARENESS AFFECT COMMUNICATION? –The Four Selves in Communication The Open SelfThe Open Self The Hidden SelfThe Hidden Self The Blind SelfThe Blind Self The Unknown SelfThe Unknown Self

(c) Dr. David Gadish The Open Self The open self means all the information, behaviors, attitudes, feelings, desires, motivations, and ideas that we and others know about us.The open self means all the information, behaviors, attitudes, feelings, desires, motivations, and ideas that we and others know about us. If we do not allow others to know us, we keep the open self small, making communication between them and us more difficult.If we do not allow others to know us, we keep the open self small, making communication between them and us more difficult.

(c) Dr. David Gadish The Hidden Self The hidden self consists of all you know of yourself and of others but that you keep to yourself.The hidden self consists of all you know of yourself and of others but that you keep to yourself. This area includes all the successfully kept secrets about yourself and others.This area includes all the successfully kept secrets about yourself and others.

(c) Dr. David Gadish The Blind Self The blind self represents all the things others know about us, but which we ourselves do not know.The blind self represents all the things others know about us, but which we ourselves do not know. As we open ourselves up to other people and accept their feedback, we move information from our blind selves to our open selves.As we open ourselves up to other people and accept their feedback, we move information from our blind selves to our open selves.

(c) Dr. David Gadish The Unknown Self The unknown self represents truths that exist, but neither we nor others know.The unknown self represents truths that exist, but neither we nor others know. Mostly, this unknown is good, for we need to forget much information if we are to survive as humans; otherwise, we would face constant overload.Mostly, this unknown is good, for we need to forget much information if we are to survive as humans; otherwise, we would face constant overload.

(c) Dr. David Gadish WHAT IS THE COMMUNICATION PROCESS? InputInput –Our own set of expectations and assumptions to any communication. PurposePurpose –What we hope to achieve and the audience we are dealing with. MethodMethod –The form that our communication could take. OutputOutput –What we produce that is seen or heard as a result FeedbackFeedback –The return of data about the result of a process

(c) Dr. David Gadish WHAT MAKES COMMUNICATION DIFFICULT? WHAT ARE THE KEYS TO EFFECTIVE PUBLIC SPEAKING?WHAT ARE THE KEYS TO EFFECTIVE PUBLIC SPEAKING? –Conversation and Formal Presentations –General Guides for Effective Presentations –Use of Visuals

(c) Dr. David Gadish General Guides for Effective Presentations PERSPECTIVEPERSPECTIVE –Remember that individuals, not a group hear your presentation PURPOSEPURPOSE –Goals in your speech PREPARATIONPREPARATION –Outline your ideas, use details and examples to get your point across, and practice METHODMETHOD –Enunciate clearly, keep eye contact, and use meaningful gestures

(c) Dr. David Gadish HOW DO NONVERBAL CLUES GIVE MEANING IN COMMUNICATION? –Gestures Serve as an original language through pointing to an object or motioningServe as an original language through pointing to an object or motioning –Facial Expressions Aside from words, this is the greatest amount of communication in interpersonal relationshipsAside from words, this is the greatest amount of communication in interpersonal relationships –Dress and Physical Appearance Provide the context for interpreting a given communication eventProvide the context for interpreting a given communication event –Context

(c) Dr. David Gadish WHAT ARE THE KEYS TO EFFECTIVE BUSINESS WRITING? Letters and MemosLetters and Memos Formal ReportsFormal Reports