Imagine 3 identical firms, A, B, and C in an industry. What happens If A raises price? B and C will not raise their prices.

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Presentation transcript:

Imagine 3 identical firms, A, B, and C in an industry. What happens If A raises price? B and C will not raise their prices

Imagine 3 identical firms in an industry A, B, C what happens If A lowers price? B and C will lower their prices

The Kinked Demand Curve Model: Price Quantity 0 P Q

The Kinked Demand Curve Model: P Q Price Quantity 0

P Q 0 Price

P Q 0 Quantity Price

Brand Multiplication: Variations of essentially one good that a firm produces to increase its market share. Firm’s Market Share = (Number of Brands) x (Brand’s Market Share)

Price Discrimination : The practice of offering a specific good or service at different prices to different segments of the market.

q1q1 Centralized Cartels: q2q2 Q PP P 000 MR MC 1 MC 2 D

Chapter 19 Aggregate Demand and Aggregate Supply

Macro Issues: © How do we measure a nation’s performance? By the value of aggregate output produced by the economy in a given year or by its GDP. Formal Definition of GDP: Gross Domestic Product current pricesfinal produced in the economyduring a given year GDP stands for Gross Domestic Product. It represents the total value, measured in current prices, of all final goods and services, produced in the economy during a given year.

Macro Issues: © How do we measure a nation’s performance? © Why do nations grow (Economic Growth)? © Why is there unemployment? © Why is there inflation? © Why does the economy perform well in some years and does very bad in others?

What is the Business Cycle? output Alternating periods of growth and decline in an economy’s output.

Stages of the Business Cycle? u Recession u Trough u Recovery u Prosperity u Peak or Boom u Downturn

Recession Trough Recovery Prosperity Peak Downturn Trend Time Output

Recession: A phase in the business cycle in which the decline in the economy’s GDP persists for at least a half-year. A recession is marked by relatively high unemployment. Depression: A relatively long and deep recession is described as a depression.

Prosperity: A phase in the business cycle marked by relatively high level of real GDP, near full employment and inflation. What is Inflation? An increase in the price level

Basic Macro Questions: © Can we harness the disturbing swings in our business cycle? This implies, can we moderate the inflationary pressures on the economy when it is on the upswing of the buseiness cycle, pressing upon full employment? Can we moderate the inevitable unemployment that occurs when the economy after reaching its peak, begins its slide into recession? © Can we learn how to engineer an attractive rate of economic growth?

Gross Domestic Product current pricesfinal produced in the economyduring a given year GDP or Gross Domestic Product is the total value, measured in current prices, of all final goods and services, produced in the economy, during a given year. GDP:

What is a Final Good? A good that is not itself used to produce other goods.

Example: = 100 bushels Direct Consumption = 80 Bushels 20 Bushels = 2000 pies

What does “produced in the economy” mean? It is produced domestically or within the geographic boundary of the country.

What does “measured in current market prices” mean? valued at a price that existed in the year in which the good was made.

What is Nominal GDP? GDP measured in terms of current market prices - it is not adjusted for inflation.

= 100 bushels X $2= $200 = 100 bushels X $4= $

What is Real GDP? GDP adjusted for changes in the price level

Price Indexes: The Consumer Price Index (CPI): Base Year: Lets assume 1980 is our base year Price of Consumer Basket in Base Year, 80 = $300 CPI in the Base Year is = 100 Price of the Consumer Basket in 1999, P 99 = $450

CPI for 1999 =150 Suppose the Nominal GDP in 1999 was 800 billion $. What is the real GDP in 1980 prices? billion $

GDP Deflator: Like the CPI it is also a price index. However the composition of the items in the consumption basket is different. Market Basket Instead of only including consumption items, the basket now also includes farm goods, producer goods, crude materials, services, capital equipment and export goods. The basket here is known as Market Basket.

From Nominal GDP to Real GDP

Converting Nominal GDP to Real GDP Base Year 1992

Converting Nominal GDP to Real GDP Base Year 1992

GDP Growth Rate: It is the percentage change in GDP GDP Growth Rate Real GDP Growth Rate

Aggregate Demand and Supply Model Aggregate Supply: Aggregate Supply: It is the total quantity of goods and services that firms in the economy are willing to supply at varying price levels.

Aggregate Supply Curve: Real GDP Price Level 0 Horizontal Segment Upward-Sloping Segment Vertical Segment

Aggregate Demand It is the total quantity of goods and services demanded by households, firms, foreigners and government at varying price levels.

Aggregate Demand Curve: Real GDP Price Level 0

What factors explain Aggregate Demand? u Real wealth affect u Interest rate effect u International trade effect

What factors cause a shift in Aggregate Demand? A change in... u government spending u taxes u income abroad u expectations

Aggregate Demand Curve: Real GDP Price Level 0

What factors cause a shift in Aggregate Supply? A change in...  resource availability  wages  interest rates  rents

Aggregate Supply Curve: Real GDP Price Level 0

Macroeconomic Equilibrium: Real GDP Price Level 0 AS Excess Supply

Macroeconomic Equilibrium: Real GDP Price Level 0 AS Excess Demand

Macroeconomic Equilibrium: Real GDP Price Level 0 AS

The Depression of the 30s: Real GDP Price Level 0 AS a b c d AS'

The Vietnam War: Real GDP Price Level 0 AS a b

Demand-Pull Inflation Inflation caused primarily by an increase in aggregate demand

Cost-Push Inflation: The OPEC Legacy $2.10 $10.46 $13.34 $28$34 In October 1973, the price of Arabian light crude oil was $2.10 per barrel. By Nov 74, OPEC had cut oil production substantially and raised the price to $ By Jan 79, the price had drifted upward to $13.34 and by April 1980, OPEC had raised the price to $28 and by Jan 1982 to $34.

The OPEC Influence: Real GDP Price Level 0 AS a b AS'

Stagflation: A period of stagnating real GDP, inflation and relatively high levels of unemployment. Cost-push Inflation: Inflation caused primarily by a rise in the cost of resources which leads to a decrease in aggregate supply.

Economic Policy Options: Real GDP Price Level 0 AS AD AD" AD'

Chapter 20: Gross Domestic Product Accounting

Gross Domestic Product current pricesfinal produced in the economyduring a given year GDP or Gross Domestic Product is the total value, measured in current prices, of all final goods and services, produced in the economy, during a given year. GDP:

What Approaches are used to measure GDP?  Expenditure  Income

Why Expenditure and Income? u Because when someone spends money that money is income to someone else

The Circular Flow Model: Labor, Land, Capital & Entrepreneurship. Goods and Services. Resource Market Product Market Wages, Rent, Interest & Profit Consumer spending for goods & services

$1.00 Expenditure Approach Flour Salt Dairy $.30 $.12 $.08 Income Approach Total Income Generated =$.30+$.08+$.12+$.50 $.50 =$1.00

Market Value & Value Added of Goods Produced

Final Goods: Goods purchased for final use, not for resale. Intermediate Goods: Goods used to produce other goods. Value Added: The difference between the value of a good that a firm produces & the value of the goods the firm uses to produce it.

What is the Expenditure Approach? u A method of calculating GDP that adds all expenditures made for final goods and services by households, firms, & government

Expenditure Approach GDP = C + I + G + (X-M) Consumption Investment Government Exports - Imports Personal Consumption Expenditure Gross Private Domestic Investment Net Exports Government Purchases

What is the largest component of GDP? Consumption

What do Consumers spend their money on? Durable Goods Nondurable Goods Services U.S. Department of Commerce

What is Gross Private Domestic Investment? Businesses purchase such things as plants & equipment, houses & apartment buildings, and changes in inventory

What are Government Purchases? military hardware computers military food & clothing highways & education

Why do we include Exports in GDP? u Because they are produced domestically

Why are Imports not added to U.S. GDP? u Because they are produced abroad

Expenditure Approach to 1996 GDP ($ Billions)

Tell me where it belongs: Produced in Kansas City Sold to a Kansas City Household Should the toaster be considered as a part of U.S. GDP? Yes Which component of U.S. GDP accounts for it? Consumption Expenditure

Tell me where it belongs: Produced in Kansas City Sold to a Kansas City Restaurant Should the toaster be considered as a part of U.S. GDP? Yes Which component of U.S. GDP accounts for it? Investment Expenditure

Tell me where it belongs: Produced in Kansas City Sold to a Household in Toronto, Canada. Should the toaster be considered as a part of U.S. GDP? Yes Which component of U.S. GDP accounts for it? Exports

Tell me where it belongs: Produced in Toronto, Canada Sold to a Kansas City Household Should the toaster be considered as a part of U.S. GDP? No Which component of U.S. GDP accounts for it? Imports

Tell me where it belongs: Produced in Kansas City Bought and used by a U.S. Naval Base in Hawaii Should the toaster be considered as a part of U.S. GDP? Yes Which component of U.S. GDP accounts for it? Government Expenditure

Income Approach: A method of calculating GDP that adds all the incomes earned in the production of final goods and services

Who earns income? u Labor - compensation to employees u Capital - interest u Land - rent u Entrepreneurship - profit

1996 National Income ($ Billions)

An Expanded Circular Flow

What is GNP or Gross National Product? resources owned The market value of all final goods and services in an economy produced by resources owned by the people of that economy

What is Depreciation? u The value of capital stock used up during a year in producing GDP

Bringing GDP & National Income into accord: GDP = GNP GNP - Depreciation = NNP Net National Product NNP - Indirect Business Taxes = National Income + Net Factor Payments from Abroad Receipt of Factor Incomes from the rest of the world – Payment of Factor Incomes to the rest of the world

Reconciliation between GNP and NI:

National Income (NI) is what people earn. Personal Income (PI) is what people receive. PI = NI+ income received but not earned – income earned but not received Disposable Personal Income = PI – Direct Taxes

How Comprehensive is GDP?  Value of Housework  The Underground Economy  Leisure  Quality of Goods and Services  Costs of Environmental Damage

Use the following data to compute GDP, GNP, NNP, NI, PI and Personal Disposable Income.

Suppose next year, the following changes in economic activity occur in the country. What effect would these changes have on GDP?