Business Productivity Infrastructure Optimization Campaign 1 Day 4: Business Intelligence (BI) Partners will understand Microsoft Office system’s Business Intelligence (BI) Capabilities and sub capabilities. Education will be layered against the CES methodology. Partners will also understand the competitive landscape and how to effectively communicate the Microsoft BI value proposition to win the engagement. TimeModuleDescription 8:00 a.m. – 8:30 a.m.Breakfast and Networking 8:30 a.m. – 9:00 a.m.19 – The BI OpportunityMicrosoft vision for BI and possible solutions for BI (OSSD, Case Studies, Personal Experience) 9:00 a.m. – 9:45 a.m.20 – What’s New in 2007?New or better features and capabilities of BI in Office 2007 and competitive differentiators for BI 9:45 a.m. – 10:15 a.m.21 – Scenario-Based Demo and Business Case Improving Sales and Marketing ROI 10:15 a.m. – 10:30 a.m.Break 10:30 a.m. – 11:30 p.m.22 – The BPIO Model in BIStandardized to Rationalized view for each sub-capability; screenshots/sub-capabilities under each BPIO view for BI 11:30 a.m. – 12:00 p.m.23 – Partner OpportunitiesThe solution and services opportunities for BI, guidance on how to build a practice, where to find/drive opportunities (OSSD, MSPP) and a list of current OSSD scenarios available 12:00 p.m. – 1:00 p.m.Lunch Break 1:00 p.m. – 5:00 p.m.24 – Hands-on Learning (BI Business Case) Class walks through business case for BI and applies CES methodology (Solution Briefing and Architecture Design Session) to the business case Agenda: BPIO Partner Sales Readiness Workshop

Business Productivity Infrastructure Optimization The BPIO Campaign for Microsoft Office 2007 Module 20 – What’s New In 2007

Business Productivity Infrastructure Optimization Campaign 3 Module 20 – Learning Objectives Business intelligence capability overview Sub-capabilities Performance Management Reporting and Analysis Data Warehousing Competitive differentiators Summary Resources, offers, and sales tools

Business Productivity Infrastructure Optimization Campaign 4 Microsoft Business Intelligence A complete offering BI Platform End-user Tools Performance Management Applications

Business Productivity Infrastructure Optimization Campaign 5 BI Platform Performance Management Applications Microsoft Business Intelligence An end-to-end integrated offering End-user Tools Office SharePoint Server 2007 SQL Server 2005 SQL Server 2005 Integration Services SQL Server 2005 Reporting Services SQL Server 2005 Analysis Services Office Excel 2007 Business Scorecard Manager 2005 ProClarity Analytics PerformancePoint Server 2007

Business Productivity Infrastructure Optimization Campaign 6 Business Intelligence Sub-Capabilities

Business Productivity Infrastructure Optimization Campaign 7 Business Intelligence (BI) Client Access Capabilities BPIO Capabilities Framework Network / Windows Server / Active Directory Data Repositories / LOB Unified Communications and Collaboration (UCC)Enterprise Content Management (ECM)

Business Productivity Infrastructure Optimization Campaign 8 Business Intelligence Sub-Capabilities Search Business Intelligence Sub-Capabilities Performance Management Data Warehousing Improving organizations by providing business insights to all employees leading to better, faster, more relevant decisions Reporting and Analysis

Business Productivity Infrastructure Optimization Campaign 9 Business Intelligence Performance Management

Business Productivity Infrastructure Optimization Campaign 10 Performance Management Business benefits Accelerate management decision making Enable collaborative analysis Improve corporate performance

Business Productivity Infrastructure Optimization Campaign 11 Business Scorecard Manager “Monitor” Strategy driven scorecards for alignment with corporate goals Articulate Goals Centralized authoring and access rights management of scorecards and KPIs Analyze Issues Contextualized analysis of scorecards, KPI’s, reports and unstructured data Collaborate and Act Strong integration with portal and 2007 Microsoft Office system Manage your business Data-driven notifications for scorecard and KPIs

Business Productivity Infrastructure Optimization Campaign 12 ProClarity 6.x “Analyze” Advanced analytics for every decision maker Simple ProClarity simplifies how decision makers receive information and gain insight into their business Powerful ProClarity provides organizations with the tools they need to conduct powerful analytic modeling Adaptable ProClarity works with a company’s existing business and technical infrastructure and adapts to ongoing needs and changes. Built for the Microsoft BI Platform Fully integrated with SQL Server, Business Scorecard Manager, SharePoint and Office applications

Business Productivity Infrastructure Optimization Campaign 13 PerformancePoint Server “Plan” World-class performance management including planning, forecasting, and financial reporting People Enablement PerformancePoint Planning utilizes Office Excel as its primary user interface providing rich planning and forecasting, contribution and reporting capabilities Superior Value PerformancePoint Business Modeler puts the creation of Plans, Budgets, Forecasts in the hands of the business users dramatically lowering time and investment on new model creation Functional Breadth PerformancePoint provides support for both simple and complex business modeling scenarios with constant and shareable business rules and calculations Business Driven PerformancePoint supports a companies Performance Management business processes with flexible and powerful business rules and routing capabilities

Business Productivity Infrastructure Optimization Campaign 14 Office PerformancePoint Product Roadmap ProClarity, BSM, and “Biz # Planning” become one product Mid CY 07November 2006 ProClarity Analytics Server Business Scorecard Manager 2005 “Biz# Planning” CTP (Beta) Performance Point Server 2007 MonitorAnalyze Plan

Business Productivity Infrastructure Optimization Campaign 15 Business Productivity Infrastructure Optimization Campaign Business Intelligence Reporting and Analysis

Business Productivity Infrastructure Optimization Campaign 16 Reporting And Analysis Business benefits Accelerate decision making across the enterprise Enable collaborative analysis Analyze information with powerful and familiar tools

Business Productivity Infrastructure Optimization Campaign 17 Office Excel 2007 Use more powerful, familiar tools Conditional Formatting Spot trends and exceptions in your data to better inform your decisions Data Connection Library Quickly access the most common data sources in your enterprise for data analysis Pivot Table Against SQL Server Analysis Services Analyze data with new PivotTable tools and enhanced support for SQL Server Analysis Services Sorting and Filtering Enhanced Sorting and Filtering, Sort by cell color or filter data by quarter to work with only the data you need

Business Productivity Infrastructure Optimization Campaign 18 Publish from Excel The Excel Services menu enables you to specify which items to display and how users can work with the worksheet. Then save directly to SharePoint Server 2007 Secure Sharing Safeguard sensitive information by controlling access to worksheets. With Excel Services Web- enabled access, you can limit what users can view, protecting the underlying data and models Excel Services Create fully interactive web based data-bound worksheets, including charts, tables, and PivotTable views without any custom coding Dashboards Create rich, interactive dashboards that assemble and display business information from disparate sources, using built in web parts such as dynamic (KPI) & Office Excel 2007 spreadsheets SharePoint Server And Excel Services A single entry point for all your information

Business Productivity Infrastructure Optimization Campaign 19 Report Authoring Visually design reports and layout via the Report Designer Report Management Manage report categorization, data sources, security, subscriptions via the Report Manager End-user Report Creation Enable end users to dynamically create their own Ad-hoc reports via the Report Builder Model Design Design semantic models that map to real business entities via the Model Designer SQL Server 2005 Reporting Services Presentation quality enterprise reporting

Business Productivity Infrastructure Optimization Campaign 20 Business Productivity Infrastructure Optimization Campaign Business Intelligence Data Warehousing

Business Productivity Infrastructure Optimization Campaign 21 Data Warehousing BI projects = % costs is Warehousing (integration) Store and manage vast amounts of detail data Analyze information with an integrated view of your business Integrate information from disparate sources

Business Productivity Infrastructure Optimization Campaign 22 Metadata Management Impact and Lineage Analysis from source systems to cubes Development Productivity Development Environment with visual debugging and version control Enterprise Data Integration Scalable data integration platform with parallel pipeline architecture Extensible Architecture Plug in custom components written in C# or call existing business logic using VB.NET SQL Server 2005 Integration Services Enterprise data integration platform

Business Productivity Infrastructure Optimization Campaign 23 Unified Dimensional Model Enjoy the power of a combined metadata model – the UDM – bridging the flexibility of relational reporting with the performance of the classic OLAP KPI Framework Experience the manageability of a rich centralized repository for definition and storage of KPI’s that are easily made available for end-user consumption via e.g., MSB, Excel SharePoint Business Intelligence Wizards Enable even the most novice users to build BI models and projects addressing some of the more complex BI scenarios Data Mining Create new a breed of predictive analysis applications through a rich set of data mining tools and predefined algorithms SQL Server 2005 Analysis Services Enhanced OLAP and data mining capabilities

Business Productivity Infrastructure Optimization Campaign 24 Business Productivity Infrastructure Optimization Campaign Business Intelligence Competition

Business Productivity Infrastructure Optimization Campaign 25 Key Players In This Segment Platform = Co-opetition= Partners= Competition SAPOracle Microsoft Pure Play Vendors HyperionBusiness ObjectsCognos

Business Productivity Infrastructure Optimization Campaign 26 Differentiators For Microsoft Business Intelligence Meet enterprise needs with affordable economics Reach everyone in the organization, with Microsoft Office and Microsoft Office SharePoint Server Aligned to business processes, with performance measures Oriented to corporate goals, scorecards and management reports Spans the organization, by including capabilities for multiple department types Auditable and security-enhanced, with centralized management Integrated to the Rhythm Of Business Powerful business rules and routing capabilities Business users, create and own the business rules Empowering users with personalized scorecards, KPIs Enterprise scale, build upon SQL Server and SQL Server Analysis Services Best economics, with world class, complete Performance Management offering

Business Productivity Infrastructure Optimization Campaign 27 Summary Business Intelligence sub-capabilities Performance Management improves corporate performance, accelerates management decision making, and enables collaborative analysis Reporting Analysis analyzes information with powerful and familiar tools, enables end-users with ad-hoc reporting capabilities, and offers tools to share reports and analysis over the Web Data Warehousing integrates information from disparate sources, stores and manages vast amounts of detailed data, and analyzes information for an integrated view of the entire business Business Intelligence Improving organizations by providing business insights to all employees leading to better, faster, more relevant decisions

Business Productivity Infrastructure Optimization Campaign 28 Resources, Offers, And Sales Tools Visit the Microsoft Office PerformancePoint Server Get more information about Excel View the Business Intelligence website Delve deeper into Business Performance Management Read more about Reporting and Analysis Review Data Warehousing case studies

Business Productivity Infrastructure Optimization Campaign 29

Business Productivity Infrastructure Optimization Campaign 30 © 2006 Microsoft Corporation. All rights reserved. Microsoft, Windows, Windows Vista and other product names are or may be registered trademarks and/or trademarks in the U.S. and/or other countries. The information herein is for informational purposes only and represents the current view of Microsoft Corporation as of the date of this presentation. Because Microsoft must respond to changing market conditions, it should not be interpreted to be a commitment on the part of Microsoft, and Microsoft cannot guarantee the accuracy of any information provided after the date of this presentation. MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, AS TO THE INFORMATION IN THIS PRESENTATION.