Exerting Maximum Effort For Minimal Results Creative Card Placing Machine
Background Exchange of Business Cards Is Commonplace in Industry Marketing Tool / Networking Aid Companies Seeking Creative Method Of Accepting Business Cards Differentiate Themselves Display of Creativity
About Our Sponsor…. GDA Digital Media is an award-winning, dynamic, creative digital marketing agency that specializes in communicating ideas and information through outstanding design integrated with leading-edge technologies. GDA Digital Media focuses on creating Impact Technologies. Impact Technologies are digital solutions that measurably impact a buying decision. Three areas of focus Multimedia Applications Internet/Intranet Applications Custom Applications
Problem Description Needs: Develop a device to highlight GDA Digital Media’s functional creativity and celebrate a client’s visit Device will randomly place a business card on the wall in a method representative of GDA’s imaginative style Benefit: Device will convey GDA’s receptive and “down-to-earth” approach to business relations.
Creative Card Placing Machine Team 13 Members: Jeremy Garey, David Conway, Evan Kress, Rob Roche Customer: GDA Digital Media Advisor: Dr. Glancey Mission: To design, build, and evaluate an innovative, multi-step machine that accepts a business card and places it randomly in a defined area of the wall. Approach: The problem will be attacked through detailed problem definition and research. This will encompass identifying specifications, contacting customers, prioritizing their wants, and benchmarking existing solutions. Based on this iterative procedure, potential solutions will be developed and evaluated based on metrics. A prototype will then be constructed and tested.
Customers n Lee MiklesMarketing Manager n Dick FlorchutzPresident n GDA VisitorsPotential Customers n Amy LeftonSecretary n GDA Employees n OSHA n Business Card Manufacturers Manufacturers
Top 10 Customer Wants 1. Creative Image 6. Safety 2. Reliability 7. Low Cost 3. Limited Run Time 8. Simple Re-loading 4. Customers Represented 9. Employees Represented 5. Multi-step 10. Eye-level Operation
Constraints Operate Safely Random Placement In Defined Area Maximum Cycle - One Minute Thirty Seconds Minimum Five Steps No Profane, Indecent, Or Lewd Expressions Cost Not To Exceed $250 No Human Intervention After Startup Must Include GDA Logo And ‘Spike’ Image Print Must Face Outward Designated Wall Area Is 3ft x 3ft Must Include A South Park Character
Benchmarking Areas of Concentration Rube Goldberg Machines Human Interaction Placement Options
Rube Goldberg Machines Internet Searches provided: Necessary Background Contest Ground rules Numerous Winning Designs Imaginative Outlooks To Engineering Problems
Human Interaction Benchmarking Topics: Bill / Card Acceptors Conveyor Belt Robotic / Moveable Trays Robotic Fingers
Placement Options Benchmarking Topics Placement Devices:Random Positioning: Robotic Arm / Booms Computer Aided Stamping Machines Indexing / Grids Labeling Devices Printer Head
Budget Maximum of $250 Bulk of money spent on robotics and electronics for for random placement GDA will supply logos, South Park items, etc.
Schedule
Conclusion Developed Understanding Of Problem Identified Specifications Contacted Customers Prioritized Wants Benchmarked Existing Solutions Next Steps Continue Benchmarking Develop Metrics Develop Possible Solutions