Marketing with By Nithin Vellappali.

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Presentation transcript:

Marketing with By Nithin Vellappali

Agenda Introduction Using Facebook in Business Strategies for advertising success Facebook Viral Marketing Advantages of using Facebook in business Conclusion

Facts and figures Youngest billionaire Times Most influential person of 2010 Harward drop out Social Network Movie was based on him CEO of Facebook Net worth of $ 6.9 billion

Facts and Figures 500 million active users More than 120 million users log onto Facebook once a day More than 1 billion photos are uploaded each month More than 15,000 websites, devices and applications have implemented facebook connect Second most visited website in world http://www.marketingcharts.com/interactive/top-10-social-networking-websites-forums-november-2010-15359/

Marketing with How it will help ? ROI Initial Cost Understand the real need of Customer

Creating a Page for business Companies can open a page in facebook Here marketers and customers can interact with eachother and share ideas Main thing to think while creaing a page What is the aim of the page How can you achieve your goal To access this page users should click on like button To create a page, http://www.facebook.com/pages/create.php

Create a page

Creating a Fb Marketing Strategy Create a nice Facebook page Add application Create unique events Discussion Use Facebook Connect to integrate your business page Updating the page regularly

Example of a Fb page

Advertising your Fb page Adding application Posting information Commenting on discussions Indirect promotion

Different advertising strategies in Fb Building brand awareness Increasing Sales Advertise using Facebook Ads Using Facebook Marketplace Use Viral Marketing

Viral Marketing Sudden growth of poularity in our advertisement Increases brand awareness Increases Sales Uses word of mouth

Ways to make it Viral Keep it Simple Offer exciting prize Run promotional event for a month Integrate it with Media Campaign

Example of Viral Marketing

Advantages of using Fb in Business More Activities in our Facebook page can work as a SEO for search engine Any users in Facebook can find about our brand with the help of Facebook page. Marketing is not limited to a demographic region in Facebook Attracts more Clients

Advantages Contd. Run promotional events for Fans Can Sync our company website to our Facebook Blog Can deal with unsatisfied customer more conveniently Cost Effective

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