Nike Sara Stamm Lizbeth Campos
The Nike Mission To bring inspiration and innovation to every athlete* in the world. -Bill Bowerman *If you have a body, you are an athlete
History & Heritage
1.It is our nature to innovate 2.Nike is a company 3.Nike is a brand 4.Simplify and go 5.The consumer decides 6.Be a sponge 7. Evolve immediately 8. Do the right thing 9. Master the Fundamentals 10. We are on the offense always 11. Remember the Man
Who they are & What they sell
Competitors Intertype Intratype
Market Locations USA Canada Europe Japan Hong Kong Korea Taiwan Latin America Retail: Niketowns, NikeWomen & Factory Outlets Distribution Centers Other retailers
Sources Nikebiz.com Nike WIN Manual Adidas.com Macys.com Reebok.com FredMeyer.com Nordstrom.com PUMA.com