Copyright 2003 - Dr. Larry W. Long1 Chapter 1 Managing Organizational Processes through Communication by Dr. Larry W. Long.

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Presentation transcript:

Copyright Dr. Larry W. Long1 Chapter 1 Managing Organizational Processes through Communication by Dr. Larry W. Long

Copyright Dr. Larry W. Long2 Integrative approach Emphasis on management & communication Emphasis on effectiveness Emphasis on development & adaptation Emphasis on survival

Copyright Dr. Larry W. Long3 Effectiveness criteria Achieve “short-run”goals Achieve “intermediate” goals Achieve “long-run” goals

Copyright Dr. Larry W. Long4 Short-run goals

Copyright Dr. Larry W. Long5 Satisfaction-productivity relationship “The correlation between satisfaction & productivity is zero!!!”

Copyright Dr. Larry W. Long6 Intermediate Goals inputs outputs

Copyright Dr. Larry W. Long7 Long-Run Goals SURVIVAL

Copyright Dr. Larry W. Long8 Your payoff -- communication is... central to career development central to organizational development the most obvious manifestation of management an inevitable consequence of the act of managing needed to define units of analysis representative of underlying assumptions about outcomes needed for development reciprocally related to the environment

Copyright Dr. Larry W. Long9 Organizing processes