Starbucks Coffee Company and its Community involvement Desiree’ Milton Comm. 165 Final PowerPoint Presentation

History  st Starbucks was opened  Founder of Starbucks is Howard Shultz  The name “Starbucks” was inspired by the novel Moby Dick  1 st store opened in Settle Washington on Pike Place Market  1990 Starbucks was the 1 st company to offer stock to part-time employees

History Continued  Howard Shultz establishes the Starbucks Foundation in 1997  The foundation was established to support the communities where Starbuck stores are located

Ethos Water  Starbucks Foundation began working with Ethos Water supports humanitarian water programs in Latin America, Africa and Asia.  The program so far has helped 420,000 people get access to clean, safe water to better sanitation and hygiene education.

Ethos Water Continued  Starbucks’s goal by 2010 along with Ethos Water is to raise at least $10 million U.S. dollars.  Worldwide 20% or 1.1 billion people of the world’s population lack access to clean water.  Ethos Water Donates $0.05 of every bottle purchased towards our goal of $10 million.

C.A.F.E. Practices  C.A.F.E. Practices is the way Starbucks insures that we are setting a social responsibility for coffee purchasing guideline.  How we do this is offering premium price for the coffee farmers who score the highest on verified reports.

Social Development Programs  Starbucks invest in the communities in which they work (example: the coffee farmers in Latin America, Asia and Africa)  Starbucks invests in social programs in these countries by building schools, health clinics and other projects that benefit the coffee growing communities.

Certified and Conservation Coffees  Starbucks supports Fair Trade Certified Coffees.  Starbucks supports shade grown and certified organic coffees.  By supporting these things Starbucks is promoting responsible environmental and economic efforts.

Famer Support Center  Starbucks has established the Famers Support Center.  This center is located in Costa Rica.  It provides support and training that promotes high-quality coffee for the future!

Cocoa  Starbucks has Socially Responsible Cocoa Sourcing Program and Cocoa Practices.  Cocoa is an agricultural product grown only in the world’s equatorial regions.  Starbucks is committed to buying cocoa that has been produced and traded in an ethical way that is in line with Starbucks Values!

Grounds for your Garden  In 1995 Starbucks commissioned a study of our coffee grounds.  The results indicated of our used coffee grounds acts as an amazing fertilizer for gardens.  Starbucks offers this to anyone free of cost and can be found at any location.

Magic Johnson + Starbucks  Starbucks and Magic Johnson teamed up to bring retail vitality and economic opportunity to diverse neighborhoods through Urban Coffee Opportunities.  Starbucks being in these neighborhoods serves as a catalyst for business development