SLIDE 1IS246 - SPRING 2003 Lecture 08: Video Production IS246 Multimedia Information (FILM 240, Section 4) Prof. Marc Davis UC Berkeley SIMS Monday and Wednesday 2:00 pm – 3:30 pm Spring

SLIDE 2IS246 - SPRING 2003 Today’s Agenda Review of Last Time –Assignment 1 –Semiotic Media Theory Video Production –The Video Camera –Videography –Video Production Exercise Action Items for Next Time

SLIDE 3IS246 - SPRING 2003 Today’s Agenda Review of Last Time –Assignment 1 –Semiotic Media Theory Video Production –The Video Camera –Videography –Video Production Exercise Action Items for Next Time

SLIDE 4IS246 - SPRING 2003 Assignment 1: Film Theory Application Class screening –Interest? –Scheduling? Posting to is246 web site –Send to

SLIDE 5IS246 - SPRING 2003 Today’s Agenda Review of Last Time –Assignment 1 –Semiotic Media Theory Video Production –The Video Camera –Videography –Video Production Exercise Action Items for Next Time

SLIDE 6IS246 - SPRING 2003 Semiotic Media Theory The video sign –Iconic, arbitrary, or motivated? Cinematic articulations –Metz: cinema has no double articulation because its smallest units (“shots”) are significant –Eco: cinema has three levels of articulation which include sub-shot units (figures, signs, and semes) Syntagmatic structures –Metz’s “Grande Syntagmatique” –Burch’s spatio-temporal transitions –Barthes’ action sequences

SLIDE 7IS246 - SPRING 2003 Today’s Agenda Review of Last Time –Assignment 1 –Semiotic Media Theory Video Production –The Video Camera –Videography –Video Production Exercise Action Items for Next Time

SLIDE 8IS246 - SPRING 2003 Looking Ahead Wednesday 02/19 –Video Production Monday 02/24 –Audio Production Wednesday 02/26 –Assignment 2 Overview and Ideation

SLIDE 9IS246 - SPRING 2003 Rachel Strickland Architect who works in motion picture media instead of pencil and paper Documentary videographer Student of Ricky Leacock (founder of “cinema verité”) Deisgner of interactive video interfaces and systems –Backyard Transformations –PFXStreams –Portable Effects

SLIDE 10IS246 - SPRING 2003 Today’s Agenda Review of Last Time –Assignment 1 –Semiotic Media Theory Video Production –The Video Camera –Videography –Video Production Exercise Action Items for Next Time

SLIDE 11IS246 - SPRING 2003 For Next Week “Training” Exercise for Assignment 2 –Getting familiar with the camera and shooting –Observing the space that is involved in an interaction between a person and an everyday object. Using the video camera to explore and articulate the characteristics of this space. –You are requested to use headphones for audio recording, and you are encouraged to use an external microphone. –The "edited-in-camera" sequence which you plan and select to show next week should not exceed two minutes. Please cue the tape beforehand.

SLIDE 12IS246 - SPRING 2003 Readings for Next Week Textbook –David Bordwell and Kristin Thompson: “Sound in the Cinema” in Film Art: An Introduction. Pages: