Shopping and ORM Solutions

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Presentation transcript:

Shopping and ORM Solutions Chapter 7 Shopping and ORM Solutions

Agenda Online Shopping Electronic Software Distribution Configurator Tools Operational Resources Management Pricing on Internet

Online Shopping Business requirements Setting up consideration Tracking customers Process orders Administration Software feature Software selection

Business Requirements Select products Proper image of the online shop Cross-selling and cross-promotion Implementing method In house Outsourcing ISP hosting

Setting Up Consideration Competent employees Tracking customer Proper logistics partner and bank Software selection Additional features Auto-responder Chat room Newsgroup Automatic search engine configurator

Tracking Customers Basic authentication Cookies Domain name IP address Login and password Cookies Domain name IP address Personalized URLs Strong authentication Digital certificates

Process Order Shopping basket Order method Add and delete items Change amount Order method Web page E-mail Fax Telephone Normal mail

Process Order Payment System Automatic acknowledgements Security for credit card: secure socket layer (SSL) and secure electronic transaction (SET) Paper and electronic cheques Invoice Cash on demand Automatic acknowledgements E-mail Fax

Process Order Discount calculation Tracking Order status Customer feedback

Administration Update product & price Database integration Online Off line Database integration Entire buying process Marketing research Inventory management Availability Peak time Prioritization Customers

Software Feature Database Shopping basket Order and payment process Reporting Search engine Web design templates Terms and conditions Interfaces Existing databases Enterprise and legacy applications

Software Selection Criteria Product Type: hosting or product Platform Price Feature Others? Product HP Emporium IBM Net.Commerce Microsoft Commerce Server

Agenda Online Shopping Electronic Software Distribution Configurator Tools Operational Resources Management Pricing on Internet

Electronic Software Distribution Benefit Problem & strategy

Benefit Reduce cost Flexible pricing strategy Shipping Duplication Delivery Inventory Flexible pricing strategy Concurrent licenses: database management systems Licensed periods: shareware or tryware or digital certificates Licensed session or time: hotel installation

Problem & Strategy Pirating Digital infrastructure strategy Compression format (FlashPix) Copy prevention (cSafe) Devices (ImageLock) Implementing consideration Easy to use (no. of installation, updating) No additional hardware

Agenda Online Shopping Electronic Software Distribution Configurator Tools Operational Resources Management Pricing on Internet

Configurator Tools Help customer to configure the desired product Benefits Reduce technical people in pre-sales and sales Reduce the return rate Reduce time requirement Products BT Squared Technologies Trilogy

Agenda Online Shopping Electronic Software Distribution Configurator Tools Operational Resources Management Pricing on Internet

Operational Resource Management Digitizing the paper based operational resource management Benefits Reduce transaction cost and price Track order Centralized control Features Administration tool: non technical person Catalogue support: multiple suppliers Search engine Enterprise integration Localization: price and product Reporting Workflow

Operational Resource Management Products Commerce Chain by Commerce One Netscape CommerceXpert

Agenda Online Shopping Electronic Software Distribution Configurator Tools Operational Resources Management Pricing on Internet

Pricing on Internet Advertising pays the product Buyer’s willingness to pay Transaction costs based billing

How do you use ESD and configurator in your organization to improve operation efficiency? Can you think the major features which are needed when you select a ORM tool? How does these new Internet pricing affect the traditional business?

Points to Remember Online Shopping Electronic Software Distribution Configurator Tools Operational Resources Management Pricing on Internet