Red Team Final Presentation December 12, 2005
Overview Banana Harvesting –Current methods –Using the Banana Stand Product Design Economic and Market Analysis
Banana Harvesting
The Banana Stand
Competitive Advantage Productivity 10% Flexibility Safety
Grabber Design JammerCam lock Clip onto stalk Support 120 lbs. bunch Easy removal of bunch Design Requirements
Tripod Design Lightweight Quick assembly
Market Analysis Market: Central American Plantations 100,000 banana workers By Year 6: 34% of Market
Economic Analysis Price: $400 Cost: $135 Price Cost
Plantation Savings 2-man team: $2,080/year Productivity 10% Saves $208/team/year Break even 2 years
Projected Revenue Revenues Profits Costs
Acknowledgements Professor Magee and Professor Meeker Dick Fenner, Bob Nuttal, Joe Cronin, Bob Gertsen, Steve Haberek, Peter S Going Bananas Jonathon H. Crane, Ph.D., Tropical Fruit Crop Specialist, University of Florida Napoleon Murillo, Chiquita Ivan Velez, Dole Bananas Helder Calderon International Network for the Improvement of the Banana and the Plantain Felix Irizarri Garcia Costa Rica: Esteban Sanchez, Eduardo Ruiz, Christian, Britt Larsen (Director of Programmes), Mario de Rastamon Barry Kudrowitz
Final Cost Projection