Technology and the Construction Industry: Impacts on Efficiency, Communication and Processes Arol Wolford, President, CMD Group
Principles Addressed in the Construction Information Industry $400 Billion 10%, or $40 Billion is spent on Estimating and Plan Dissemination 10%, or $40 Billion is spent on educating architects regarding product selection and educating trade contractors to promote sales opportunities $80 Billion Industry Potential Trade Contractors Building Product Manufacturers
Internet as a Magazine Internet is moving away from the magazine metaphor... - Articles/Editorial content - Photos - Not live - Not interactive
Internet as Television... Moving towards the television metaphor - Dynamic visuals - Streaming content - Interactive
Our Future Why Project Specific Websites don’t work currently: s Real collaboration is not taking place Why it will work in the future: Project Specific Websites + Broadband + Internet s Visualization s Interactivity s Virtual job site s 3-D Exchange of building product materials
Current Market Valuations Total 21,628 5, x x ThomsonTMS ,005 5, x x McGraw-HillMHP ,630 4, x x Washington PostWPO ,686 2, x x Source: MSN Investor Share Prices as of 4/18/01 FY 1999 (in millions) 69.53
A New Economy Formula E = m B b E = E-business: market data exchange including transactions m = mobility: number of units that have market data and transaction capability B = Broadband: 1.5 megabytes/second b = business efficiency software
Broadband Shift will be enabled by broadband !! 28k 33k 56k T1 !! s Dynamic - Faster download speed of more content s Interactive - Faster two-way transfer of data
3-D Visualization s Breakthrough in 3-D Visualization Technology s Boeing 777 Twinjet –Virtually designed –Virtually built –Virtually tested
New Design Paradigm s New paradigm for the Design Industry Virtual Design/Build/Test s Enabled by unlimited computing power s Benefits: –Cost effective –Parametric costing –Architect and owner involved
Sega Dreamcast as featured on Amazon.com 3-D Design Today Today, more money is spent in the visual game industry than in the entire movie industry
Virtual Environments Moving from Service Economy to an Experiential Economy –Virtual environments –Re-creation of ancient Rome, Jerusalem –Importance of experience
New Economy Applications Virtual environments will open new worlds to the masses –Education –Travel –Gaming –Work –Design
New Design By 2005, more than 25% of architectural design dollars will be spent on virtual buildings