College English Course for Overseas Undergraduates 暨南大学外招生《大学英语》教学课件 JNU QUALITY COURSE 暨 南 大 学 外 国 语 学 院暨 南 大 学 外 国 语 学 院

a new language course for tomorrow ’ s business leaders 体验商务英语 Course Book 1 综合教程第一册 intermediate Business English MARKET LEADER JNU QUALITY COURSE 暨 南 大 学 外 国 语 学 院暨 南 大 学 外 国 语 学 院

MARKET LEADER BOOK ONE UNIT SIX SALES 暨南大学精品课程 JNU QUALITY COURSE 外语学院大学英语教学部外招生教研室制作 JNU QUALITY COURSE 暨 南 大 学 外 国 语 学 院暨 南 大 学 外 国 语 学 院

4 Listening Selling JNU QUALITY COURSE ML Book One Unit Six Overview Reading thirsty for success Vocabulary Buying and selling Language Focus 1) past simple 2) time reference Skills Presenting a product Case study Link-up Ltd 暨 南 大 学 外 国 语 学 院暨 南 大 学 外 国 语 学 院

暨南大学精品课程项目外国语学院大学英语教学部制作 The Cain sisters sales team sales meetings Heidi, a sales manager Sales

暨南大学精品课程项目外国语学院大学英语教学部制作 6.1 listen to the three people talking about the products they buy and when they buy them. Complete the chart. You are going to listen twice. A SpeakerProductPlaceHow often 1mail order 2 online/ internet 3every year food every three months once a week electrical goods department stores clothes

暨南大学精品课程项目外国语学院大学英语教学部制作 Korean tradition clothes store Hugo Boss clothes shop

暨南大学精品课程项目外国语学院大学英语教学部制作 Meat Market On site Convene Store Fast Food Franchise Cafe

暨南大学精品课程项目外国语学院大学英语教学部制作 My favorite electrical shop Exterior electrical shop

暨南大学精品课程项目外国语学院大学英语教学部制作 B Where do you buy the products in Exercise A? How often do you buy them ? Use the words from the box. usually once a week at the weekend sometimes every day seldom rarely often never I buy clothes in high street stores. I usually buy them every month. I buy food in the supermarket. I often buy them every day. I buy electrical goods in the electrical shop. I usually buy them at the weekend.

暨南大学精品课程项目外国语学院大学英语教学部制作 C Work in pairs. Choose two other products you buy. Talk about where and how often do you buy them. bicyclesSports cartoys CDsSelf-help bookswatches cameracupluggage computerpenTelephone

暨南大学精品课程项目外国语学院大学英语教学部制作 A Read the Delfos sales leaflet. Find expressions which mean the following: 1.There are some good offers. 2.The buyer pays only a small amount of money at the beginning. 3.The buyer pays some money every four weeks for a year. 4.There is no cost for transporting the goods to the buyer. 5.It doesn’t cost extra to pay over 12 months. Great deals Low deposit Monthly payments Free delivery Interest-free credit

暨南大学精品课程项目外国语学院大学英语教学部制作 B Read the sentence. Does a buyer or a seller say them? Write B or S in each box. 1.we offer great deals. 2.I’d like to place an order. 3.Do you give a guarantee? 4.I’d like to compare prices. 5.Are the goods in stock? 6.Can you pay a deposit? 7.We always deliver on time. 8.Can I make monthly payments? S S S B B B B B

暨南大学精品课程项目外国语学院大学英语教学部制作 C 6.2 Listen to a conversation between a buyer and a seller. Underline the correct answers. 1.Which model does Karl want? 2.How long is the guarantee? 3.How much deposit is needed for large orders? 4.What does the seller say is a larger order? 5.Does the seller always have goods in stock? PS7 / TX7 3years / 2years 15% / 10% Over 50 units/ Over 25 units Yes / No

暨南大学精品课程项目外国语学院大学英语教学部制作 Before you read the ad, match these words to their meanings. A 1.Ambitious 2.Energetic 3.enthusiastic a)active and able to work hard b)showing a lot of excitement and interest c)having a strong desire to be successful B Read the ad quickly. Answer these questions. 1.What salary is IBI offering? 2.Does IBI provide a company car? 3.Does IBI provide a company pension? 4.How can you get more information? Yes Telephone Melissa Davis on ,000 ￡

暨南大学精品课程项目外国语学院大学英语教学部制作 IBI THIRSTY FOR SUCCESS? SALES REPRESENTIVE, IBI London and southeast England ￡ 30,000 +CAR+BENEFITS We are a large soft drinks company based in London. Last year we increased our sales by 15% and launched several new products. At present we are expanding our sales force, creating opportunities throughout the country for experienced sales representatives. Our sales representatives manager their own areas and help customers to promote our brands. They show customers how to increase sales. They advise customers on equipment, advertising and special promotions.

暨南大学精品课程项目外国语学院大学英语教学部制作 If you are: ambitious energetic enthusiastic and you have: Customer service or sales experience Good communication A clean driving license We would like to meet you. We often an excellent salary, an incentive scheme and a company pension. For more information telephone Melissa Davis on

暨南大学精品课程项目外国语学院大学英语教学部制作 C Now read the ad carefully. Make each statement true or false. 1.IBI sells soft drinks. 2.Last year IBI increased profits by 15%. 3.Last year IBI introduced new products. 4.IBI is increasing the number of people in its sales team. 5.IBI is looking for ambitious people with no sales experience. 6.IBI wants its representatives to give advice to customers. true false

暨南大学精品课程项目外国语学院大学英语教学部制作 E Match a word on the left with a word on the right to make word partnerships from the ad. 1.Increase 2.Launch 3.Sales 4.Customer 5.Incentive 6.company a)Products b)Force c)Scheme d)Pension e)Sales f)service D what is important when working as a sales representatives? Confidence Good communication skills

暨南大学精品课程项目外国语学院大学英语教学部制作 F Complete these sentences with the word partnerships from Exercise E. 1.Retired employees often get a (n) …………………………. 2.Promote your products well and you will ……………………… 3.People work harder when they receive money from a (n) …………. 4.Answering the telephone quickly is an example of good …………….. 5.When a company expands, it may need to need to increase its …………………. 6.Competitive companies must ………….. new…………..from time to time. company pension increase sales customer service sales force launch products

暨南大学精品课程项目外国语学院大学英语教学部制作 We use the past simple to talk about completed actions in the past. Last year we increased our sales by 15%. We usually from the past simple by adding-d or –ed to the verb. Increase-increased launch-launched export-exported About 150 irregular verbs from the past simple differently. Cost-cost be-was-were grow-grew Spend-spent give-gave go –went For a list of the most common irregular verbs: Buy-bought cost- cost know-knew make-made Meet-met put-put send-sent write-wrote

暨南大学精品课程项目外国语学院大学英语教学部制作 Complete the sales report. Use the past simple of the verbs in brackets. Report on sales sale trip-China Last December I …………..(visit) our major customers from big department stores in china. On 5th December I…………(meet) Ms Chen in shanghai. We ……….. (send) her 200 brochures in June. On 6th December I…………(make) a presentation to Ms Chen’s sales staff on our products and …………..(advise) them how to display them. The following day I ………….(go) to Beijing, and our agent…………………(introduce) me to Ms Han, the chief buyer of a new department store in the capital. She ……….(ask) me to send her 500 brochures. I ………her some samples of our products. I ………(fly) back to head office in pairs to the 9th. visited met send made advised went introduced askedgave flew

暨南大学精品课程项目外国语学院大学英语教学部制作 A Put the words form the box into the correct place in the Dart leaflet. three discount save free limited Dart Car Hire Special Summer Promotion ……………..up to 50%on selected models ……………..days for the price of two ……………..insurance and unlimited mileage Extra 10% …………..until the end of June For a …………..period only Save Three Free discount limited

暨南大学精品课程项目外国语学院大学英语教学部制作 B Mark these sentence about the Dart leaflet true or false. 1.The buyer can get some deals for half price. 2.The buyer can get 33% more time for the same price. 3.There is an extra cost for insurance. 4.The price is cheaper if the buyer is quick. 5.The offer is only for a short time. true false true

暨南大学精品课程项目外国语学院大学英语教学部制作 A 6.3 Kevin Warren is Vice President, Sales and Marketing, of Coca-Coca Enterprises in the UK. He is giving some advice to salespeople. listen to the first part and complete the advice. 1.Firstly, make sure you ……………………the sales call. 2.Secondly, be clear what your ………………….are. 3.Thirdly, ………………more than you ……………… 4.Finally, after making your sale, ………..……as quickly as possible. prepare for objectives listentalk leave

暨南大学精品课程项目外国语学院大学英语教学部制作 B 6.4 Listen to the second part and answer these questions. 1.What mistake does Kevin mention? 2.What are the three good things about working in sales? 3.What are the two bad things about working in sales? Some salespeople think they know what the customer wants but they are wrong. They should ask questions to find out. You get out of the office, make your own decisions and meet lots of different people. It can be lonely, and salespeople are often the first to lose their jobs if jobs if business is bad.

暨南大学精品课程项目外国语学院大学英语教学部制作 Underline the correct words to complete this article. A Profile Miguel Perez studied business at Santiago de Compostela University in Spain in/ from 1995 to During /At the summer holidays, he worked part-time as a salesman for Levi’s. After graduating in/on July 1998, he wanted to continue in sales, so he worked for/ at a year in the sales department of his family ‘s company. He decided to improve his business English. In/At September 1999, he went to London to study for a Diploma in business with English. During/For that year, he worked par-time for the students’ Union. In /For July 2000, he began looking for a sales job. Six months later, he got a permanent position in a shipping company. However, a year since/ago, he changed his job and joined Future Financial Service. He now works in the sales department. Next/ Last month he was voted salesperson of the year.

暨南大学精品课程项目外国语学院大学英语教学部制作 B Write an article about Kevin Warren’s career like the one abut Miguel Perez.

暨南大学精品课程项目外国语学院大学英语教学部制作 6.5 at a trade fair, a department store buyer talks to a salesperson about microwave ovens. Listen and complete the chart. A Model: …………….. Target market: people with ………….kitchens Colors: black, …………..,blue, …………….. Features: …………….design, easy to …………. Price : …………. Delivery: …………….days R215 small white silver unusualuse three 85

暨南大学精品课程项目外国语学院大学英语教学部制作 Link-up Ltd sells most well-known brands of mobile phones. It has many high street stores. Staff help customers choose the right phone and advise them on the various service packages. Today there are two customers. One is a students. The other is an area sales manager. Work in groups of four. Two of you are salespeople (Two of you are the customers (turn to page 141). 1.Read you role cards. Each salesperson talks to one the customers and helps him or choose a phone. 2.Sales people (card A) meet and discuss which packages they sold. Customers (card B and C) meet and discuss which packages they bought.

暨南大学精品课程项目外国语学院大学英语教学部制作 You work for Link-up, you are on holiday tomorrow. Write an to a colleague about which phone and service package a customer wants. Ask your colleague to order the phone because it is not in stock. The customer wants the phone by Friday. Writing file page 130

暨南大学精品课程项目外国语学院大学英语教学部制作