CONFIDENTIAL © 2009 WEATHER CENTRAL, LLC 1 BACK TO THE FUTURE: UW’s Space Science Center “Innovative Video Applications in Meteorology” Back to the Future: UW’s Space Science Center Innovative Video Applications in Meteorology Terry Kelly Chairman and CEO Weather Central, LLC
CONFIDENTIAL © 2009 WEATHER CENTRAL, LLC 2 BACK TO THE FUTURE: UW’s Space Science Center “Innovative Video Applications in Meteorology” Terry Kelly B.S. Meteorology, UW Madison 1971 Department of Meteorology SSEC TV Meteorologist (AMS Seal of Approval) Founded Weather Central in 1974 Founded ColorGraphics Weather Systems in 1979 AMS Award for Outstanding Service 1990
CONFIDENTIAL © 2009 WEATHER CENTRAL, LLC 3 BACK TO THE FUTURE: UW’s Space Science Center “Innovative Video Applications in Meteorology” Not Without U.W.! Academic appointment 1973 University/Industry Research Grant: Develop Applied Program IVAM Project Meteorologist
CONFIDENTIAL © 2009 WEATHER CENTRAL, LLC 4 BACK TO THE FUTURE: UW’s Space Science Center “Innovative Video Applications in Meteorology” What’s an IVAM? “Innovative Video Applications in Meteorology” Funded by NOAA Verner Suomi, P.I. Terry Kelly, Project Meteorologist
CONFIDENTIAL © 2009 WEATHER CENTRAL, LLC 5 BACK TO THE FUTURE: UW’s Space Science Center “Innovative Video Applications in Meteorology” Ambitious Goals Make ground-breaking satellite imagery available to markets worldwide Develop a production system for television weather: –30 FPS, NTSC standards, full color, automatic updates National Distribution of “NowCasting”
CONFIDENTIAL © 2009 WEATHER CENTRAL, LLC 6 BACK TO THE FUTURE: UW’s Space Science Center “Innovative Video Applications in Meteorology” “NowCasting” Detailed, accurate weather for 0 to 12 hours Address specific needs of farmers, pilots, fishermen, agriculture, the public... Real time updates using McIDAS Severe weather alerting
CONFIDENTIAL © 2009 WEATHER CENTRAL, LLC 7 BACK TO THE FUTURE: UW’s Space Science Center “Innovative Video Applications in Meteorology” “McIDAS” Man-Computer Interactive Data Access system Dr. Richard T. Daly, J.T. Young and other pioneers First animated satellite images PDP-11 based
CONFIDENTIAL © 2009 WEATHER CENTRAL, LLC 8 BACK TO THE FUTURE: UW’s Space Science Center “Innovative Video Applications in Meteorology” Kelly’s Role – Conceive, develop, document prototype weather segments for the public and industry Include “futures” such as animation, color transitions, transparency, text crawls 1978: First McIDAS-generated weathercast: 6PM in Washington, DC
CONFIDENTIAL © 2009 WEATHER CENTRAL, LLC 9 BACK TO THE FUTURE: UW’s Space Science Center “Innovative Video Applications in Meteorology”
CONFIDENTIAL © 2009 WEATHER CENTRAL, LLC 10 BACK TO THE FUTURE: UW’s Space Science Center “Innovative Video Applications in Meteorology”
CONFIDENTIAL © 2009 WEATHER CENTRAL, LLC 11 BACK TO THE FUTURE: UW’s Space Science Center “Innovative Video Applications in Meteorology”
CONFIDENTIAL © 2009 WEATHER CENTRAL, LLC 12 BACK TO THE FUTURE: UW’s Space Science Center “Innovative Video Applications in Meteorology”
CONFIDENTIAL © 2009 WEATHER CENTRAL, LLC 13 BACK TO THE FUTURE: UW’s Space Science Center “Innovative Video Applications in Meteorology”
CONFIDENTIAL © 2009 WEATHER CENTRAL, LLC 14 BACK TO THE FUTURE: UW’s Space Science Center “Innovative Video Applications in Meteorology”
CONFIDENTIAL © 2009 WEATHER CENTRAL, LLC 15 BACK TO THE FUTURE: UW’s Space Science Center “Innovative Video Applications in Meteorology”
CONFIDENTIAL © 2009 WEATHER CENTRAL, LLC 16 BACK TO THE FUTURE: UW’s Space Science Center “Innovative Video Applications in Meteorology” 1990 Weathercaster’s Presentation Video - A brief history of electronic weather presentation
CONFIDENTIAL © 2009 WEATHER CENTRAL, LLC 17 BACK TO THE FUTURE: UW’s Space Science Center “Innovative Video Applications in Meteorology”
CONFIDENTIAL © 2009 WEATHER CENTRAL, LLC 18 BACK TO THE FUTURE: UW’s Space Science Center “Innovative Video Applications in Meteorology” Weather Central / UW Partnership: Into the 21 st Century Weather Central “SuperMicrocast” 10 KM overlapping World Grid Dr. Greg Tripoli and team: key modeling science Weather Central: key developments in severe weather prediction, worldwide applications Next: worldwide model downscaled through 1 KM land use/vegetation and topographic models
CONFIDENTIAL © 2009 WEATHER CENTRAL, LLC 19 BACK TO THE FUTURE: UW’s Space Science Center “Innovative Video Applications in Meteorology” Temperature at 20 kms
CONFIDENTIAL © 2009 WEATHER CENTRAL, LLC 20 BACK TO THE FUTURE: UW’s Space Science Center “Innovative Video Applications in Meteorology” Temperature at 1 km
CONFIDENTIAL © 2009 WEATHER CENTRAL, LLC 21 BACK TO THE FUTURE: UW’s Space Science Center “Innovative Video Applications in Meteorology” McIDAS Breakthroughs in “AA Command” – allowed “earth navigation” coordinates using visible reference points Mapping and Overlays – first “frame buffer”; also allowed text and overlays of “Service A” and “604” data “WINDCO” – measurement of cloud direction and speed using “looped” satellite images. Archiving and Retrieval on “Sounder” Group – (Bill Smith, Paul Menzel, Hank Revercomb) –Next Level remote sensing –“CAT SCANS” of atmosphere