KISS 101 MEDIA PACK Q3 2014 TOPLINE HIGHLIGHTS – Q3 2014 KISS 101 has 494,000 listeners On average listeners listen to KISS for 6.2 hours a week In total.

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Presentation transcript:

KISS 101 MEDIA PACK Q3 2014

TOPLINE HIGHLIGHTS – Q KISS 101 has 494,000 listeners On average listeners listen to KISS for 6.2 hours a week In total KISS listeners listen for over 3 million hours each week KISS has a market share of 6.1% amongst all adults 15+ KISS is commercial market leader for reach and share amongst 15-24s 15-34s and s Our strongest audience is 15-44s in which we are commercial market leader with 396,000 listeners KISS 101 has 249,000 ABC1 listeners and 344,000 Housewives/main shoppers Rickie, Melvin and Charlie in the Morning reaches 202,000 listeners Jez from 9am-12pm reaches 250,000 listeners Neev on 12-3pm and reaches 223,000 listeners with Michael & Andria from 3-7pm reaches 282,000 listeners KISS 101 is part of KISS UK which reaches 4.9 million adults across the UK every week Source: RAJAR Q3 2014

KISS 101: DEMOGRAPHIC PROFILE Female Male ABC1 C2DE Source: RAJAR Q %

AGE VS. COMPS Source: RAJAR Q %

WEEKLY REACH ADULTS: KISS VS. OTHER STATIONS IN IT’S TSA Source: RAJAR Q3 2014* Station TSA doesn’t cover all of KISS TSA 000s

WEEKLY REACH 15-24: KISS VS. OTHER STATIONS IN IT’S TSA 000s Source: RAJAR Q2 2014* Station TSA doesn’t cover all of KISS TSA

WEEKLY REACH 15-34: KISS VS. OTHER STATIONS IN IT’S TSA 000s Source: RAJAR Q3 2014* Station TSA doesn’t cover all of KISS TSA

WEEKLY REACH 15-44: KISS VS. OTHER STATIONS IN IT’S TSA 000s Source: RAJAR Q3 2014* Station TSA doesn’t cover all of KISS TSA

% OF KISS LISTENERS WHO LISTEN TO OTHER STATIONS Source: RAJAR Q3 2014

KISS 101 TRANSMISSION AREA