Communications Toolkit COMMUNITY ENGAGEMENT PRESENTATION

NOTES TO PRESENTERS: This presentation is designed to engage community members who might contribute, sponsor or otherwise support your giving day. Seek opportunities to engage local businesses and movers and shakers, and tailor the presentation to your audience. (Rotary Club, Econ clubs, local governments, business development associations, nonprofit networks, etc.) 1.Customize this presentation to your specific event, and to your audience 2.Apply your event brand and voice 3.Choose examples and stories that your audience will relate to, and ask for help that they can give. Use peer pressure to your advantage! 4.Remember to hide/remove slides that you won’t use, and to delete the “Customize this slide” label before projecting GOOD LUCK! Give Local America Communications Toolkit COMMUNITY ENGAGEMENT PRESENTATION

[Event name here] [Event tagline here] [ Date ] [insert your community foundation or event logo here] CUSTOMIZE THIS SLIDE

One day. Imagine Every person. Our community.

Local nonprofits. Imagine Local donors.

Raising millions for the greater good. Imagine

In our community. And others across the country.

[Your event name here] MAY 5, 2015 We are part of the biggest giving day in history. CUSTOMIZE THIS SLIDE

We are strengthening the foundation of our communities through a 24-hour crowdfunding event that provides critical funding for and celebrates the work of our community partners across the country. Local impact with a national twist

We’re partnering with area nonprofits, businesses and people like you to raise funds for local needs. WHAT IT MEANS Giving local

We’re asking every individual to contribute to the well-being of their community. Every contribution, no matter the size, makes a difference. It’s time to think big. Imagine a day where every individual is inspired to contribute to the well-being of their local community. Everyone can be a philanthropist What if every person in our community gave to support local needs?

We’re working to raise critical funds that will create a cycle of sustainable giving—right here in our hometown. Just imagine what we could do with the gifts and talents of our entire community. It’s time to be bold. What if thousands of gifts combined for local good? Local benefits lasting results

What could we accomplish if we had more resources to address local needs? It’s time to act. What if hundreds of local nonprofits could do more? Local wisdom smart investment CUSTOMIZE THIS SLIDE [Community Foundation Name]: Has worked with local nonprofits for [xx] years Benefits trusted, local organizations that are enriching our culture and solving the most critical community challenges Has professional, knowledgeable staff Helps donors designate gifts to organizations doing essential work

Choose partner spotlights that will resonate with your crowd, and try to be fair about promoting partners equally. Ask local “celebrities”—on the nonprofit or donor side—to give you these testimonials, so you can leverage their positions in the community to motivate others. (Mayors, sports stars, local personalities on tv/radio, etc.) Write the testimonials yourself, and ask your “witnesses” to give you their endorsement. CUSTOMIZE THE SPOTLIGHT SLIDES

“[Compelling statement here about how this event can make a huge difference in their ability to serve the community.]” [$5 feeds one person for a week] [$150 clothes one person for a year] [$200 feeds a family for a month] [$$ another compelling stat of what they can do with donations] GIVING LOCAL MEANS… Vital statistics Partner spotlight [NP Organization Name] [Name Surname] [Title and Organization Name] CUSTOMIZE THIS SLIDE

“[Awesome testimonial here from a CF donor about why giving local is important to them, and why others should do it too.]” Born in [Lansing] [Creston neighborhood resident for 30 years] [Girl Scout leader for 10 years] [Other community- contribution stats] GIVING LOCAL MEANS… Vital statistics [Donor/Supporter] spotlight [Jane Ellen Doe] CUSTOMIZE THIS SLIDE

Edit these slides to reflect the specifics of your event CUSTOMIZE THIS SECTION

Event name here HOW IT WORKS [EVENT NAME] is a partnership of the Community Foundation and [##] local nonprofits, working together to direct funds to local causes. CUSTOMIZE THIS SLIDE

Nonprofit profiles Spotlight the work of local nonprofits Encourage your network We all spread the word Everyone can give Make safe, secure contributions Donors give to local causes through our giving website, choosing one of our partners as the beneficiary. This virtual event is fun, safe and easy to use Local giving with an online hub

Connecting people with causes that matter Easy to give with a personal touch Nonprofit profiles Giving forms for partners Mobile and social Safe, secure transactions Real-time progress meters CUSTOMIZE THIS SLIDE Insert giving website screen shot

Join us for some giving day fun Brief description of your giving day event here MAY 5 th [0:00 to 0:00 p.m.] Open house reception [Community Foundation Street address 1 Street address 2 City, State] Giving Day celebration Face-to-face fun at our Give Local HQ CUSTOMIZE THIS SLIDE

Edit these slides to reflect your “ask”—how do you think the group you are addressing today can help? Give them some concrete actions to consider, or plant a few ideas if you are in the cultivation stage. For example, what prize could someone underwrite? What types of in-kind support would be on your wish list? Spell out how you will thank them for contributing (edit the placeholder text). If you are raising a local match, make sure the match scenario slide accurately represents how you will distribute matching funds. CUSTOMIZE THIS SECTION

YOU CAN HELP Community effort There are many ways to support this project, and no contribution is too small to make a significant difference.

WAYS TO GIVE Partner with us Become a local giver Spread the word Become an advocate Give local! Join us on May 5 th

Matchmakers Pledge a matching gift Sponsors Underwrite a prize or contest Supporters Give time, talent or trade Partner with us become a local giver $100M+ raised during match events since 2009 Single gifts as large as $2.5M Average of 20% first- time givers during match events Match Day: a proven technique CUSTOMIZE THIS SLIDE

Spread the word become an advocate Follow, friend, [ourfacebookurl] #[eventnamehere] #[foundationhashtag] #GivingDay #GiveLocal15 Networkers Engage your friends, colleagues and advisors Ambassadors Help promote the event and connect us to others Exemplars Motivate others by sharing your experiences CUSTOMIZE THIS SLIDE #

Give Local! join us on May 5 th [Promote any face-to- face event(s) here] [OR promote your giving day goal, prizes or contests] Join us Contributors Plan and make your gift Friends Come on down to the community foundation for some giving day fun! Fans Watch our giving site to see our local funds grow CUSTOMIZE THIS SLIDE

Share the list of partners or other sponsors and supporters—people are motivated by their peers This list can help lend credibility and scale to your event. If your list of sponsors or partners is small, you may wish to exclude these slides Use the logo alt for sponsors if you have reasonable logo files for them—this can feel like a more “special” credit to the sponsor CUSTOMIZE THIS SECTION

FOR THE GREATER GOOD Community effort

Nonprofit partners CUSTOMIZE THIS SLIDE LIST PARTNERS

Sponsors and supporters CUSTOMIZE THIS SLIDE LIST PARTNERS

Sponsors and supporters logo CUSTOMIZE THIS SLIDE – logo layout alternative to list logo

What would you like to know? Q&A For more information, please contact: [Insert community foundation contact info here: phone CF website URL or giving website URL] CUSTOMIZE THIS SLIDE

[Event name here] Thank you [ Date ] [insert your community foundation or event logo here] CUSTOMIZE THIS SLIDE