CA2007 INTRODUCTION TO NEW MEDIA AND BROADCASTING EPISODE 1 PROLOGUE brought to you by A. Yossapol “Tone” Chutipanyabut

OVERVIEW _ Course overview and expectation _ Background of broadcast and new media _ Key terms in broadcast media production

History, evolution, characteristic, development of broadcast and new media People in the industry Basic approach to create contents and production experience Effects to the society People in the industry Basic approach to create contents and production experience Effects to the society understanding creativity production skills understanding creativity production skills course description course objectives

broadcasting transmitting message(s) to a large group of audience broadcasting transmitting message(s) to a large group of audience

Oral media Written media Print media Electronic media Oral media Written media Print media Electronic media

Oral media Written media Print media Electronic media Oral media Written media Print media Electronic media

Oral media Written media Print media Electronic media Oral media Written media Print media Electronic media papyrus parchment

Oral media Written media Print media Electronic media Oral media Written media Print media Electronic media printing press

Oral media Written media Print media Electronic media Oral media Written media Print media Electronic media printing press Johannes Gutenberg German blacksmith, goldsmith and publisher ( )

Oral media Written media Print media Electronic media Oral media Written media Print media Electronic media ON AIR

Aspect Ratio Framing Camera Angle Camera Movement Transition Aspect Ratio Framing Camera Angle Camera Movement Transition KEY TERMS for television

Aspect Ratio Framing Camera Angle Camera Movement Transition Aspect Ratio Framing Camera Angle Camera Movement Transition 4x3 Standard television (1.33) 16x9 High Definition television (1.78) 4x3 Standard television (1.33) 16x9 High Definition television (1.78)

Aspect Ratio Framing Camera Angle Camera Movement Transition Aspect Ratio Framing Camera Angle Camera Movement Transition 4x3 Standard television (1.33) 16x9 High Definition television (1.78) 4x3 Standard television (1.33) 16x9 High Definition television (1.78)

Aspect Ratio Framing Camera Angle Camera Movement Transition Aspect Ratio Framing Camera Angle Camera Movement Transition Extreme Long Shot (ELS/XLS) Long Shot (LS) Medium Shot (MS) Medium Close-up Shot (MCU) Close-up Shot (CU) Extreme Close-up Shot (ECU/XCU) Extreme Long Shot (ELS/XLS) Long Shot (LS) Medium Shot (MS) Medium Close-up Shot (MCU) Close-up Shot (CU) Extreme Close-up Shot (ECU/XCU)

Extreme Long Shot (ELS/XLS) Aspect Ratio Framing Camera Angle Camera Movement Transition Aspect Ratio Framing Camera Angle Camera Movement Transition

Long Shot (LS) Aspect Ratio Framing Camera Angle Camera Movement Transition Aspect Ratio Framing Camera Angle Camera Movement Transition

Medium Shot (MS) Aspect Ratio Framing Camera Angle Camera Movement Transition Aspect Ratio Framing Camera Angle Camera Movement Transition

Medium Close-up Shot (MCU) Aspect Ratio Framing Camera Angle Camera Movement Transition Aspect Ratio Framing Camera Angle Camera Movement Transition

Close-up Shot (CU) Aspect Ratio Framing Camera Angle Camera Movement Transition Aspect Ratio Framing Camera Angle Camera Movement Transition

Aspect Ratio Framing Camera Angle Camera Movement Transition Aspect Ratio Framing Camera Angle Camera Movement Transition Extreme Close-up Shot (ECU/XCU)

Aspect Ratio Framing Camera Angle Camera Movement Transition Aspect Ratio Framing Camera Angle Camera Movement Transition Bird’s Eye-View High Angle Low Angle Point-of-View shot Over-the-Shoulder Bird’s Eye-View High Angle Low Angle Point-of-View shot Over-the-Shoulder

Aspect Ratio Framing Camera Angle Camera Movement Transition Aspect Ratio Framing Camera Angle Camera Movement Transition Bird’s Eye-View High Angle Low Angle Bird’s Eye-View High Angle Low Angle

Point-of-View shot Over-the-Shoulder Point-of-View shot Over-the-Shoulder

Aspect Ratio Framing Camera Angle Camera Movement Transition Aspect Ratio Framing Camera Angle Camera Movement Transition ref. Zettl (2006), p.97

Aspect Ratio Framing Camera Angle Camera Movement Transition Aspect Ratio Framing Camera Angle Camera Movement Transition Cut Fade (in/out/to) Dissolve (cross dissolve/cross fade) Wipe Cut Fade (in/out/to) Dissolve (cross dissolve/cross fade) Wipe

Sound Effect Foley Background Music Music Score Voice Over Sound Effect Foley Background Music Music Score Voice Over KEY TERMS for audio production

Projects TV show pilot (30%) program proposal (10%) live operation (20%) Radio program demo (20%) program proposal (10%) demo record (10%) Mobile application (10%) design and site architecture

Class activity10 marks 1 marks / class 1 =fully participate 0.75 =pay attention /0.5 if late or no attention

Grade definition Full mark105Perfect! A94.5Professional level! A The work is neatly and creatively done. B+84Many interesting ideas or very well crafted. B An interesting idea is in the work. B-73.5Average. Meet the requirement! C Some minor mistakes shown in the work. C63Some major mistakes shown in the work. C You’ve missed many things. D52.5You might not understand what you have done. F<4.9<2.4T-T

DAY\TIME 9.00 – – – – – – MONSec. 401 (room CA0505)Sec. 402 (room CA0505) TUESec. 403 (room CA0505)Sec. 404 (room CA0505) WEDSec. 405 (room CA0505) THU FRI