Inbound Statistics Slides Attract

1 Blogging

There are 31% more bloggers today than there were three years ago 46% of people read blogs more than once a day Most people read 5-10 blogs Nearly 40% of U.S. companies use blogs for marketing purposes Blog frequency impacts customer acquisition. 92% of companies who blogged multiple times a day acquired a customer through their blog 57% of marketers acquired customers from blogging Companies that blog 15+ per month get 5x more traffic than companies that don’t blog Companies that increase blogging from 3-5x/month to 6-8x/month almost double their leads An average company will see a 45% growth in traffic when increasing total blog articles from to Create long-lasting marketing assets by publishing blog articles optimized to get found and generate leads.

Blogging Create long-lasting marketing assets by publishing blog articles optimized to get found and generate leads.

Blogging Create long-lasting marketing assets by publishing blog articles optimized to get found and generate leads.

2 Social Media

The world is becoming more social: 4.6 average hours per week worldwide 84% of B2B marketers use social media in some form 59% of marketers are using social media for 6 hours or more each week 83% of marketers indicate that social media is important for their business Social media has a 100% higher lead-to-close rate than outbound marketing Social media use in the U.S. has increased by 356% since 2006 Publish and track messages across multiple platforms and accounts with suggested times for increasing reach. Monitor the social activity of your leads and customers.

Social Media: Facebook 42% of marketers say Facebook is critical or important to their business Companies that acquired customers from Facebook: B2C is 77% and B2B is 43% 80% of U.S. social network users prefer to connect to brands through Facebook An average company saw a 185% increase in traffic after reaching 1,000 Facebook likes Publish and track messages across multiple platforms and accounts with suggested times for increasing reach. Monitor the social activity of your leads and customers.

Social Media: Facebook Publish and track messages across multiple platforms and accounts with suggested times for increasing reach. Monitor the social activity of your leads and customers.

Social Media: Google+ As of April 2012, Google+ has 170 million active users As of January 2012, American users spent an average of 3.3 minutes on Google+ Websites using the +1 button generate 3.5x the Google+ visits than sites without the button Over 40% of marketers report that Google+ is "useful to critical“ Google+ is expected to attract 400 million users by the end of 2012 Publish and track messages across multiple platforms and accounts with suggested times for increasing reach. Monitor the social activity of your leads and customers.

Social Media: Twitter Companies with 51 to 100 followers generate 106% more traffic than those with fewer than 25 44% of marketers acquired customers from Twitter More than ½ of active Twitter users follow companies, brands or products on social networks 79% of U.S. Twitter users are more likely to recommend brands they follow 67% of U.S. Twitter users are more likely to buy brands they follow Companies that use Twitter average 2x more leads per month than those that do not Publish and track messages across multiple platforms and accounts with suggested times for increasing reach. Monitor the social activity of your leads and customers.

Social Media: Twitter Publish and track messages across multiple platforms and accounts with suggested times for increasing reach. Monitor the social activity of your leads and customers.

Social Media: Pinterest Pinterest is the 3 rd most popular social network in the U.S. in terms of traffic As of February 2012, Pinterest had accumulated 10.4 million users Pinterest is retaining and engaging users as much as 2-3x as efficiently as Twitter was at a similar time in their history Daily Pinterest users have increased by more than 145% since the beginning of 2012 Publish and track messages across multiple platforms and accounts with suggested times for increasing reach. Monitor the social activity of your leads and customers.

3 SEO

SEO & Keywords 61% of global Internet users research products online 44% of online shoppers begin by using a search engine Worldwide, we conduct 131 billion searches per month on the web 57% of TV viewers use the web simultaneously 60% of all organic clicks go to the top three organic search results 75% of users never scroll past the first page of search results Companies that blog have 97% more inbound links The average click-through rate for paid search in 2010 (worldwide) was 2% Discover which keywords will bring the best organic traffic to your site and analyze your paid search campaigns.