Promote your app Monetize with Microsoft Advertising Ad mediation.

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Presentation transcript:

Promote your app Monetize with Microsoft Advertising Ad mediation

Monetization with Microsoft Advertising has improved in the past year. Fill rates and eCPM are much better than a year ago.” “

Windows ad mediation “Using multiple ad providers is very complicated” Modify ad mediation without app update “Must I update my app to change ad mediation?” App promotion auto-targeting “I want to run a targeted app promotion campaign” Video interstitials! “I want more ad experience options” Announcing… Windows ad mediation “Using multiple ad providers is very complicated” Install tracking support“How can I calculate my CPI?” Promote your app Monetize with Microsoft Advertising Ad mediation

select creative set targeting measure install

Microsoft’s ‘Promote Your App‘ solution acquires users at roughly half the cost of the Amazon Ad Network.” “

Windows ad mediation “Using multiple ad providers is very complicated” Modify ad mediation without app update “Must I update my app to change ad mediation?” Windows 10 Ad SDK supports native games “My game needs to run fast” Windows 10 Ad SDK ships as OS Framework “New day, new SDK version, new breaking change” Announcing… Video interstitials “Can I have more ad experiences” Promote your app Monetize with Microsoft Advertising Ad mediation

Windows ad mediation “Using multiple ad providers is very complicated” Modify ad mediation without app update “Must I update my app to change ad mediation?” App promotion targeting and install tracking “I want to run a targeted app promotion campaign” Windows 10 ad SDK supports native games “My game needs to run fast on low memory” One Portal to rule them all: Windows Dev Center “Do I have to visit pubCenter to monetize my app with ads?” Announcing… Promote your app Monetize with Microsoft Advertising Ad mediation

One Portal: Dev Center Promote your app Monetize with Microsoft Advertising Ad mediation