KISS 105-108 MEDIA PACK Q2 2014 KISS 105-108 is commercial market leader, now reaching 425,000 listeners each week KISS’ market share is 5.8% On average.

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Presentation transcript:

KISS MEDIA PACK Q2 2014

KISS is commercial market leader, now reaching 425,000 listeners each week KISS’ market share is 5.8% On average a KISS listener tunes into the station 6.3 hours each week, equating to a total of 2.7m hours listened each week KISS reaches 298,000 Housewives and 223,000 ABC1 listeners each week KISS is number one for reach and share in the commercial market amongst 15-24s, 15-34s and 15-44s 15-44s are our strongest audience in which we reach 352,000 with a market share of 12.7% Breakfast remains commercial leader with 210,000 and a market share of 6.6% Drive remains the number one commercial show in the region with 234,000 listeners KISS 105 is part of KISS UK which reaches 4.6 million adults across the UK KEY HIGHLIGHTS – Q Source: RAJAR Q2 2014

KISS 105: DEMOGRAPHIC PROFILE Female Male ABC1 C2DE

WEEKLY REACH ALL ADULTS: KISS VS. OTHER STATIONS IN ITS TSA Source: RAJAR Q * = Station TSA doesn’t cover all of KISS TSA All stations on half yearly reporting period apart from KLFM and Star which are yearly

MARKET SHARE ALL ADULTS: KISS VS. OTHER STATIONS IN ITS TSA Source: RAJAR Q * = Station TSA doesn’t cover all of KISS TSA All stations on half yearly reporting period apart from KLFM and Star which are yearly %

WEEKLY REACH 15-34: KISS VS. OTHER STATIONS IN ITS TSA Source: RAJAR Q * = Station TSA doesn’t cover all of KISS TSA All stations on half yearly reporting period apart from KLFM and Star which are yearly 000s

MARKET SHARE 15-34: KISS VS. OTHER STATIONS IN ITS TSA Source: RAJAR Q * = Station TSA doesn’t cover all of KISS TSA All stations on half yearly reporting period apart from KLFM and Star which are yearly %

WEEKLY REACH 15-44: KISS VS. OTHER STATIONS IN ITS TSA Source: RAJAR Q * = Station TSA doesn’t cover all of KISS TSA All stations on half yearly reporting period apart from KLFM and Star which are yearly 000s

MARKET SHARE 15-44: KISS VS. OTHER STATIONS IN ITS TSA % Source: RAJAR Q * = Station TSA doesn’t cover all of KISS TSA All stations on half yearly reporting period apart from KLFM and Star which are yearly

KISS TRANSMISSION AREA