The business culture in

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The business culture in It ly a Tasnadi Melinda ExCA, 1st year

CONTENT Overview of Italy; Italian culture- key concept and values; Italian Society& Culture; Gift Giving Etiquette; Business Etiquette and protocol in Italy; Italian Communication Styles; Top Tips in Italian Business Culture Conclusions. 2/10

A brief overview of Italy Greetings from the land of contradictions; Italians do not live to work, but work to live; They appreciate the inventiveness, imagination, intelligence and education. 3/10

Italian Culture- key concept and values Individualism; Bella Figura; Affective Communication. 4/10

Italian Society & Culture Italian Family Values: The family is the centre of the social structure and provides a stabilizing influence for its members; Italian Style: -Appearance matter in Italy, -First impression are lasting impressions in Italy. 5/10

Gift Giving etiquette Do not give chrysanthemums as they are used at funerals; Do not wrap gifts in purple, as it is a symbol of bad luck; Gifts are usually opened when received. 6/10

Business Etiquette and protocol in Italy Relationships & Communication : Italians prefer to do business with people they know and trust, Italians are intuitive, Italians are extremely expressive communicators. 7/10

Italian Communication Styles Italians speak a lot, Avoid talking about religion, politics and World War II, Good conversational topics include:italian culture, art, food, wine, family and films. 8/10

Top tips on Italian Business Culture & conclusions Italians are uneasy with the search for an absolute truth. In depth, long-term planning is not really expected or respected. Decisions are rarely reached by voting. Punctuality is important, but human relations are more important. 9/10

Thank you for your attention! 10/10