Monetizing Teppo Räisänen. Monetizing We can monetize our app in few ways – Ads – Micro payments / Facebook credits – Subscriptions.

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Presentation transcript:

Monetizing Teppo Räisänen

Monetizing We can monetize our app in few ways – Ads – Micro payments / Facebook credits – Subscriptions

Monetizing Publish ads on the canvas page – – –

Monetizing Create adsense account – It takes few days for Google to process it Check how-to videos about using Adsense – yes?preconfirmed=1 yes?preconfirmed=1

Monetizing You get money either based on – Cost per Click (CPC) – Cost per Mille (CPM) CPC – You are being paid a certain amoutn when ever a user clicks the add CPM – You are being paid a certain amount when ever the add is displayed thousand times

Monetizing You should experiment with CPC and CPM to see which works better for your app

Monetizing Facebook credits – Facebook credits can be used to make micropayments – Check – Check also source code YY/facebook-credits.zip YY/facebook-credits.zip Facebook will take its share when you use Facebook Credits

Monetizing Subscriptions – You can also set a monthly fee that users will pay to use your app – Normally does not work so well – E.g. Lord of the Rings Online stopped using subscription fee and they are now making more money