PSUSpring ‘08 Mktg 442 Creative Strategy Week 3 Turn In Homework & Extra Credit.

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PSUSpring ‘08 Mktg 442 Creative Strategy Week 3 Turn In Homework & Extra Credit

PSUSpring ‘08 Mktg 442 Intro to Creative Teams Creative, creative teams, account teams, agencies and clients—from someone who lives it Barbara Baugnon, Oregon Humane Society

PSUSpring ‘08 Mktg 442 For Next Week Homework  Bring to class a newspaper and/or magazine of interest to you  In next week’s class  You will pair off, pick a print ad, identify the “big idea”, define how you & your partner would clarify the big idea and/or make it stronger, concept an ad for one additional medium, and develop a rationale