Starting a Small Business Unit 36 – M1 Starting a Small Business

Starting a Small Business For M1, you need to demonstrate your understanding of the methods used to identify the target market for the proposed business. This will require you to consider a range of methods that could actually be used and to provide reasons for your choice. Market research will almost certainly be included but you need to explain why.

Starting a Small Business Other methods may prove more challenging but the selection and justification should contribute to a possible business launch, rather than just being a descriptive account of how they could be applied. This provides evidence for M1