How to change things when change is hard. Chip Heath & Dan Heath

 Why is change so hard?  Find Bright Spots!  Put Feelings First.

 Surprising research about change…  Why Change Is So Hard (4 minutes) 4UA&list=PLJ_0P2YPsW- 1L9xQC7Lpc6_cFVjfyuche

 You are simply asking yourself, “What’s working and how can we do more of it?”  Dan Heath: How to Find Bright Spots (3.5 minutes) MxFc

 Behavior change happens in highly successful situations mostly by speaking to people’s feelings.  Dan Heath: Want Your Organization to Change? Put Feelings First (3.5 minutes) eM

 1. What looks like resistance is often a lack of clarity. So provide crystal-clear direction.  2. You can’t get your way by force for very long. So it’s critical that you engage people’s emotional side.  3. What looks like a people problem is often a situation problem.

 On your own….  Video Review for Switch by Chip and Dan Heath (8 minutes) xVzSsw xVzSsw

 speakers/cibp speakers/cibp