Copyright © 2008 SAS Institute Inc. All rights reserved. SAS and all other SAS Institute Inc. product or service names are registered trademarks or trademarks of SAS Institute Inc. in the USA and other countries. ® indicates USA registration. BI on the Grid: A Customer Perspective March 23, 2009

Copyright © 2008, SAS Institute Inc. All rights reserved. SAS and all other SAS Institute Inc. product or service names are registered trademarks or trademarks of SAS Institute Inc. in the USA and other countries. ® indicates USA registration. Agenda Selection of SAS E-Miner on a Grid as our analytic solution Systems Architecture implications System Implementation

Copyright © 2008, SAS Institute Inc. All rights reserved. SAS and all other SAS Institute Inc. product or service names are registered trademarks or trademarks of SAS Institute Inc. in the USA and other countries. ® indicates USA registration. ISO Background ISO Started in 1971 Leading source of information about risk Supplies data, analytics, and decision support services Originally focused on property & casualty insurance Now also serves healthcare and mortgage industries and the general risk management function in all industries

Copyright © 2008, SAS Institute Inc. All rights reserved. SAS and all other SAS Institute Inc. product or service names are registered trademarks or trademarks of SAS Institute Inc. in the USA and other countries. ® indicates USA registration. ISO Innovative Analytics (iiA) division iiA Formed in 2005 Located in San Francisco Expertise: Statistical Modeling, Actuarial Science, Data Management Mission: Apply data mining, predictive modeling, and other advanced analytic techniques to create new products and enhance existing products

Copyright © 2008, SAS Institute Inc. All rights reserved. SAS and all other SAS Institute Inc. product or service names are registered trademarks or trademarks of SAS Institute Inc. in the USA and other countries. ® indicates USA registration. Situation in 2008 Staff Rapid Growth – iiA staff numbered about 20 at the beginning of the year with plans to grow to 35 by year end Highly Technical – about 2/3 of staff are M.S. and Ph.D. level statisticians and mathematicians. Most of the rest are DBA’s and data analysts. Systems Infrastructure – had evolved over time – 12 analytic servers plus analyst workstations. Tools – wide variety, no standardization -- SAS, Statistica, R, etc.

Copyright © 2008, SAS Institute Inc. All rights reserved. SAS and all other SAS Institute Inc. product or service names are registered trademarks or trademarks of SAS Institute Inc. in the USA and other countries. ® indicates USA registration. Needs Efficiency Capacity – Our analysts are highly skilled and valuable. Tools must enable them to work at max capacity. Standardization – Difficult to do consistent documentation, training, quality control, and product launches with disparate tools. Scalability Rapid growth required a system that could expand easily as the organization grows.

Copyright © 2008, SAS Institute Inc. All rights reserved. SAS and all other SAS Institute Inc. product or service names are registered trademarks or trademarks of SAS Institute Inc. in the USA and other countries. ® indicates USA registration. Analytic Tool Selection Task force coordinated by ISO systems architect and including iiA analytic staff and management. Broad market scan of possible analytic tools Narrowed list to 3 finalists Received detailed proposals and demos from finalists along with more intensive investigation by task force Note: Since this was a new system, tool choice would drive system architecture

Copyright © 2008, SAS Institute Inc. All rights reserved. SAS and all other SAS Institute Inc. product or service names are registered trademarks or trademarks of SAS Institute Inc. in the USA and other countries. ® indicates USA registration. SAS Enterprise Miner of the GRID Technical Factors Scalable – Easy to increase capacity with additional commodity hardware Capable – Best at handling very large data sets for analysis Parallel Processing – Explicit and built-in parallelism “Soft” Factors Most analysts already familiar with SAS “Legacy” SAS code could be run on new system Robust technical support system Comprehensive training available

Copyright © 2008, SAS Institute Inc. All rights reserved. SAS and all other SAS Institute Inc. product or service names are registered trademarks or trademarks of SAS Institute Inc. in the USA and other countries. ® indicates USA registration. Out to Customer Customer Data ISO Data 3 rd Party Data Data Warehousing Environments Advanced Analytic Platform Text Mining GIS Analytics Scoring Platform Models Secure Data Area Sanitized Data Area iiA Systems Block Diagram MS SQL Server 2008 GRID SAS JMP SAS E-Miner SAS E-Guide SAS Model Manager

Copyright © 2008, SAS Institute Inc. All rights reserved. SAS and all other SAS Institute Inc. product or service names are registered trademarks or trademarks of SAS Institute Inc. in the USA and other countries. ® indicates USA registration. System Architecture ISO IT team worked with SAS to develop a system architecture specific to iiA’s needs IBM Blade servers formed the basis of the GRID MS Windows-based due to ISO’s expertise supporting this OS Since most users are remote from the server location, established Virtual Machines to act as gateway to the GRID for users Also built a new data management system based on MS SQL Server 2008 that will eventually provide 18 TB of data storage

Copyright © 2008, SAS Institute Inc. All rights reserved. SAS and all other SAS Institute Inc. product or service names are registered trademarks or trademarks of SAS Institute Inc. in the USA and other countries. ® indicates USA registration. “The Grid” Data Warehousing Environments Users Virtual Machines

Copyright © 2008, SAS Institute Inc. All rights reserved. SAS and all other SAS Institute Inc. product or service names are registered trademarks or trademarks of SAS Institute Inc. in the USA and other countries. ® indicates USA registration. Conclusion Just finished User Acceptance Testing of the system Results look promising so far but now comes the real test … 30+ users on the system!

Copyright © 2008, SAS Institute Inc. All rights reserved. SAS and all other SAS Institute Inc. product or service names are registered trademarks or trademarks of SAS Institute Inc. in the USA and other countries. ® indicates USA registration. QUESTIONS?

Copyright © 2008, SAS Institute Inc. All rights reserved. SAS and all other SAS Institute Inc. product or service names are registered trademarks or trademarks of SAS Institute Inc. in the USA and other countries. ® indicates USA registration.