Marketing Anna Goatman

The story so far… BMAN10101 Marketing Foundations

Specialising in marketing – Year 2 BMAN20390 Marketing Applications and Communications (20) AND then choose 20 credits from: – Business Law 1: Law, Business Liabilities and the Consumer – Consumer Behaviour – e-Business & e-Marketing – Introduction to Non-profit and Social Marketing – Marketing Research

Services marketing Strategic Marketing Business-to- business marketing Consumer Wellbeing BMAN20390 Marketing Applications… Not-for- profit marketing Retail Marketing Place Marketing New product development

… and communications Media choices Advertising Sales promotion Personal selling Public relations Interactive marketing

Specialising in Marketing - Y3 Marketing Dissertation (30) Critical Consumption and Ethics in Marketing (10) Foundations of Supply Chain Management (10) Globalisation, the World Economy and Multinational Enterprises (10) International Marketing (10) Managing New Product Development (10) Retail Marketing (10) Services Marketing (10) Strategic Marketing Management (10) This is the course list for Please note that this is an indicative list. Courses are subject to change from year to year.

A marketing dissertation BMAN20851 Research Methodology BMAN20851 Research Methodology BMAN20362 Marketing Research BMAN20362 Marketing Research Pre-requisites…

IBFE and AMIS IBFE – BMAN20832 Marketing or – BMAN30021 Marketing AMIS – BMAN20471 e-Business & e-Marketing This is the course list for Please note that this is an indicative list. Courses are subject to change from year to year.

Marketing careers