Type of Bussiness Fitness Center Recreation center © Copyright The Rolling Capstones, Inc

Assessment Request The company has done well we are trying to do an international expansion. If the supercenter approach is successful, it will become the model for personal trainer future growth.

© Copyright The Rolling Capstones, Inc Contact Cassia Umi: president Gray Lewis: will run the new facility

© Copyright The Rolling Capstones, Inc Business History Personal fitness Inc. owns and operates fitness centers in a dozen cities. The centers have done well, and the company is planning an international expansion by opening a new “supercenter” in the Toronto area.

© Copyright The Rolling Capstones, Inc Membership Silver membership: can use all the basic service, but will pay additional fees for some special programs, such as child fitness. Gold membership: will have unlimited use of all services.

© Copyright The Rolling Capstones, Inc Supercenter Fitness Function Large exercise area with state-of-the-art equipment A swimming pool A sporting good shop A health food store, and snack bar Child care, with special program for various ages Online access to training program and progress reports

© Copyright The Rolling Capstones, Inc Processes Keep all the equipment running at the best level. Keep the swimming pool clean Keeping merchandise at the shop Affordable nutritious food Having the adequate staff for the child care Maintenance the online training and progress website

© Copyright The Rolling Capstones, Inc Should they use any of the following systems? Enterprise Resource Planning (ERP) Transaction Processing Business Support Knowledge Management User Productivity

© Copyright The Rolling Capstones, Inc Enterprise Resource Planning (ERP) Using an ERP system Personal Trainer could create a company wide computing environment that could track sales, orders, revenue and that can keep data organized and accessible from anywhere.

© Copyright The Rolling Capstones, Inc Transaction Processing It should be implemented to allow processing of credit cards on site for membership, sporting good shop, and snack bar purchases.

© Copyright The Rolling Capstones, Inc Business Support It could be used at all levels of company to analyze data and generate information that can allow better decision making

© Copyright The Rolling Capstones, Inc Knowledge Management It could be implemented with the 24/7 web based access allowing members and non- members to ask questions about diet, training, costs etc.

© Copyright The Rolling Capstones, Inc User Productivity There is no need to add another because everyone uses Microsoft office. There is already a user productivity system.

© Copyright The Rolling Capstones, Inc Opportunities with B2C transactions Personal Trainer could potentially generate more profit by allowing consumers to purchase memberships, sporting good items, gift cards and other specialized goods or services Personal Trainer uses in the future. Web-based B2C transactions could potentially change Personal Trainers business model making them focus more on web-based sales if it were to become successful.

© Copyright The Rolling Capstones, Inc Opportunities with B2B transactions With the inclusion of web-based B2B transactions Personal Trainer could include corporate fitness plans and daycare services. Through EDI implementations, daycare and fitness center facilities can transfer transactions on-line through their perspective accounting systems.

© Copyright The Rolling Capstones, Inc Personal Trainer, Inc. SWOT Analysis Strengths Operates 12 successful fitness centers Provide state-of-the-art equipment On-site sporting goods shop, health- food store, and snack bar Offers tiered, level memberships Weaknesses First time operating outside of the U.S. Accounting system is not integrated with the membership system Lack a high-traffic web site to sell products and services Opportunities Access to international markets Update old accounting system Create programs for member’s children Increase revenues from in-house stores Create a brand as the one-stop physical fitness super-center Threats Competition from other, established gyms Business laws and regulations operating in a foreign country Unexpected downturn in the Canadian economy

© Copyright The Rolling Capstones, Inc This proposal is a strong business case First international venture First supercenter to offer a wide variety of fitness products and services Current system does not integrate the accounting and membership systems Lack of a company-wide information system Need to create an online presence Need to get ahead of the competition Success could lead to more growth and increased profits

© Copyright The Rolling Capstones, Inc Preliminary Fact-Finding Analyze organization charts Observe operations Conduct a user survey: – How long have you been using the current system? – What do you like about the current system? – What would you like to see implemented in a new system?

© Copyright The Rolling Capstones, Inc Operational Feasibility Will the implementation of this new system result in workforce reduction? If so, What will happen to the employees affected by this? Will the new system require training for employees? If so, is the company prepared to train employees?

© Copyright The Rolling Capstones, Inc Technical Feasibility Does the company have the necessary technical expertise? Does this proposed system have what the company needs to meet future needs?

© Copyright The Rolling Capstones, Inc Economic Feasibility Employees – Will specialized employees be needed? Morale – Will the system be user-friendly?

© Copyright The Rolling Capstones, Inc Schedule Feasibility Has or will a firm timetable be set? Will a project manager be appointed?