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Recognized and respected throughout the world of show business, Variety is the premier source of entertainment news. Since 1905, the most influential leaders in the industry have turned to Variety for timely, credible and straightforward news and analysis — information vital to their professions..com OUR AUDIENCE: Circulation: 35,000 Readership: 100,000+ Readers Per Copy: 3 DEMOGRAPHICS: Men: 66% Women: 34% Median Age: 52 Average HHI: $650,000 USER ENGAGEMENT: Monthly Uniques: 3.2 MM Page Views: 7.2 MM Visits: 4.34 MM OUR AUDIENCE: Male: 54% Female: 46% Median Age: 36 Average HHI: $560,000

+ EDITORIAL SPOTLIGHTS Hollywood’s New Leaders - Issue Date: 10/22 Eye on the Oscars: The Contenders - Issue Date: 12/3 Eye on the Oscars: The Actor - Issue Date: 12/3 Golden Globes - Issue Date: 1/14 Sundance Film Festival - Issue Date: 1/21 Grammy Awards - Issue Date: 2/4 Oscars Big Weekend - Issue Date: 2/18

PRINT OPTIONS + Front Cover $55,000 Spread, 4-Color $35,000 Full Page, 4-Color $18,000 Half Page, 4-Color $9,000

+ VARIETY.COM ROS UNITS 300x600728x90 300x250

+ VARIETY.COM HOMEPAGE ROADBLOCK & SITE SKIN

+ VARIETY.COM ARTICLE PAGE INTERSTITIAL Displays video to each unique visitor in the center of the page when going to a relevant Variety.com article Creates Awareness and Builds Buzz for Brand Drives Traffic to Canon Site Unit Size: 970x600

+ VARIETY NEWSLETTERS Variety’s dedicated blast Special offer is sent to 13,000 opt-in subscribers VARIETY SPECIAL OFFER NEWSLETTER VARIETY SPOTLIGHT NEWSLETTER ROADBLOCK Roadblock on a Variety Spotlight Newsletter Subscribers: 41,734 Unit Sizes: 300x x600

EVENT OPPORTUNITIES

+ October 24, 2013 Los Angeles In conjunction with the Hollywood’s New Leaders feature, Variety hosts a cocktail reception to celebrate the talented and inspiring young leaders who will be shaping the industry in the years to come. 200 guests are invited to this exclusive event, including the young (under 25), up-and-coming executives and 10 Assistants to Watch profiled under that day’s feature, as well as the people they work for, and have been mentored by – studio heads, network chiefs, agency partners and other Hollywood VIPs. In addition, Variety bestows the Creative Leadership Award to an individual who has mentored and nurtured young, up-and-coming talent in the industry.

October 2013 – January 2014 Los Angeles New York The Variety Screening Series is an exclusive program of invite-only screenings, held during the motion picture award season. Featuring award- contending films followed by a Q&A with the film’s top talent and filmmakers. KEY HIGHLIGHTS 25 total screenings (NY + LA) Significant PR + social media exposure Access to exclusive video content for usage on other platforms Talent transportation by Corvette + single car display Showcase creative at each screening Dealership access: host VIP clients Variety to manage all talent participation & secure appropriate releases + video usage rights Coverage by Variety.com + ENTV, YouTube’s largest entertainment channel + many additional outlets +

+ This exclusive Variety event presented by Cadillac will pay tribute to the SAG and Oscar nominees and host film and television’s top talent on January 17 in Hollywood. January 17, 2014 KEY HIGHLIGHTS Red carpet branding + moment Significant PR + social media exposure Activation that dazzles as the center of attention + custom test drive experience Access to exclusive video content for usage on other platforms Talent transportation by Corvette + multi-car display (3 minimum) Cover of Variety coinciding with event Dealership access: host VIP clients Variety to manage all talent participation & secure appropriate releases + video usage rights Coverage by Variety.com + ENTV, YouTube’s largest entertainment channel + many additional outlets

+ January 20-23, 2014 The renowned Variety Studio catches up with the entertainment industry’s most influential creative talent at each of the major film festivals. This compelling content is featured on Variety.com and can also be used by sponsors on various platforms. KEY HIGHLIGHTS Activation as center of attention Exclusive video content for usage on other platforms Significant PR + social media exposure Talent transportation by Corvette 2-page premium placement ad in Variety Host VIP top clients + press Variety to manage all talent participation & secure appropriate releases + video usage rights Coverage by Variety.com + ENTV, YouTube’s largest entertainment channel + many additional outlets

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