The Impact of Video Streaming Services on Broadcast TV ISC 110: Introduction to Information Science Professor Elaine Wenderholm Felix Burgos SUNY Oswego.

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Presentation transcript:

The Impact of Video Streaming Services on Broadcast TV ISC 110: Introduction to Information Science Professor Elaine Wenderholm Felix Burgos SUNY Oswego

Video Streaming Services Broadcast TV Services

Video Streaming Services  Low price points  $7.99 month, Amazon Video Included with an Amazon Prime membership and Hulu $7.99 month or $95.88 a year  More on-demand content  Great audio/video quality  Netflx – Super HD 1080p steam, 3D capable streaming, 4K/UHD TVs  Hulu Plus & Amazon – 720p  Both have 5.1 Dolby Digital Surround Sound  Customizable viewing options and preferences

Broadcast Television  Appointment television viewing/limited online content  HD for anyone with a capable television  More advertisements than online video streaming services  minutes of advertising during a one hour broadcast program  Shows are usually created to target a certain demographic  Programming is very dependent on ratings!!

Effects  Competition for creation of in-house content  Competition for Subscribers  Net-neutrality debate  Changes in how content is delivered

Content Creation  Netflix  House of Cards, Orange is the new Black, Marco Polo  Amazon  Alpha House, Betas, Mozart in the Jungle  CBS  NCIS New Orleans, Scorpion, Stalker  ABC  Toy Story That Time Forgot, Modern Family, Scandal  NBC  Heroes Reborn, Charles in Charge, The Biggest Loser

Subscribers  Netflix  30m members in America, 38m globally  Broadcast TV  ~110m households in America  Pay-TV has increased to an average of $89.78 per month, up 36% over the last five years  22% of people who move don’t subscribe to a pay-tv service  Netflix has gone from 3% of US households with cable to over 12% the last few years

Net-neutrality debate  On average video streaming services like Netflix and Amazon Video account for ~33% of internet traffic at any give time in America

Content Delivery  CBS now offers on-demand content, and NBC has partnered with HULU to bring content to the video platform service

Going Forward…

Questions/Comments References  nials-and-tv.png nials-and-tv.png  pay-tv-penetration-falls-from-peak/d/d-id/ pay-tv-penetration-falls-from-peak/d/d-id/  explains/2013/08/economist-explains-17 explains/2013/08/economist-explains-17  plus-amazon-instant-video/ plus-amazon-instant-video/