Campus Community Technologies YaleSites Next Steps Lec Maj & Lisa Sawin User Experience and Web Technology Tuesday, March 11th, 2014

Portfolio Enterprise Content Management Website Planning, Building, & Support Metrics & Analytics Platform Development and Maintenance Enterprise Content Management Mobile Applications Calendaring, Events, and Logistics Management Search Digital Asset, Document, and Image Management Ecommerce

Approach High Quality at Low Cost Lightweight Simple self-service Consolidated Template based Cloud Enabled Simple self-service Verified Professional Services Supported Help Desk Client Teams Application Teams Vendors Scalable

Vanilla Web Services Our mission is simple: Make it as easy as possible to have a nice website at Yale.

A nice website is… Understandable Accessible Updatable Maintainable

Portfolio – Metrics and Trends 4,000 Yale Websites: ~ 50% Static 38% Contain Google Analytics 5% Mobile Friendly 40% Under Real-time Performance Management Preliminary ADA / Accessibility Metrics: APIs Accessibility vs. Compliance Changes to Platform Across all Websites

Design Flavors

Drupal – a solid base We start with the YaleSites Drupal platform – a mature technology for building websites.

YaleSites: OPAC -> ITS Minimize disruptions to service Help team re-adjust to ITS culture Update processes to ITS model

We’re hiring! A producer, UX designer and IA will round out the team, giving us the skills we need to plan websites and improve our platform. A focus on nurturing teamwork will ensure a high-performing group for the work ahead.

Thinking about what our users need Expanding on what we know Meeting tons of people Surveying users Peer review

What we know…and don’t know Many people want to build very similar sites Expert advice would be very welcome as a consumable service Lots of people need a little bit of help Some people would like a lot of help How to set limits on the services we provide Which services we should charge for and how much

Enterprise Search & Analytics User can’t search across all websites on campus 4,000 websites = 17,000,000 web pages Facets Common Language Reusable Vocabularies Content Strategy Pilot Social Analytics

How will we build an excellent web for Yale? A service model which supports our goal and mission A set of offerings which address client pain points A sustainable funding model Clients can tell what are offerings are A clear rubric for who pays for our services A clear rubric for how we prioritize the scheduling of projects An operational model which supports accurate schedules An operational model which supports a happy team

Web Project Life Cycle

Basic services Web analysis report Hosting Training Support* Consultative packages* * needs clarification / refinement

Consultative packages Unleash our expertise to improve a wide swath of Yale’s web Topics include accessibility review, grant proposal web architecture, vendor selection, content strategy, graphic design, information architecture, user experience. Well-defined process and deliverables to allow for meeting client expectations while constraining staff effort

Project planning / building: pricing options Use complexity to determine price? Small / Medium / Large Rough grouping is easy but not accurate Use “who you are” to determine price? Yale’s formal organizational structure Is the unit self-supporting?

Site planning / building: scheduling options First come, first serve Governance committee sets priority order Need flexibility for urgency to override decisions when necessary

Support options Train Help Desk to provide excellent first line support Support vendors as development partners Basic vs ”high touch” tracks? Only support YaleSites themes, not custom? Only support a constrained list of modules?

Video Tutorials

Improve the Platform Reusable templates (lab sites) Import multiple CAS users Inline image cropping Org chart 3rd party authentication Training/quiz feature

Benefits Consultation Legacy Web Structure and Analytics Website Planning Information Architecture Template Design Project Timeline and Expectations Yale Modules and Plugins Yale Template Development YaleSites configuration Custom URL (something.yale.edu)* Rock Solid Development Training and Tutorials Migration to Drupal 8, 9, etc. platform 24/7 Emergency Server Support 8am-7pm EST Help Desk Continual Service Improvement

Events & Logistics Reusable Data for Web/Applications Aggregate for Search Simplify the environment Win-Win $ model Aiming for 100% YALE Adaption

Our Dream Make user experience expertise a consumable service available to all ITS projects: big or small internal or external agile or waterfall

Our nut to crack We will figure out a service-oriented way to use existing CMS technology to meet user needs within the higher-ed environment.

Thank you! We’d love to hear your comments and questions.