Clay Bavor Group Product Manager, Mobile Ads Selling Across All Screens.

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Presentation transcript:

Clay Bavor Group Product Manager, Mobile Ads Selling Across All Screens

Google Confidential and Proprietary [Angry Birds bike store photo]

Google Confidential and Proprietary [Angry Birds bike store photo]

Google Confidential and Proprietary AdMob Network: Unique Devices

Google Confidential and Proprietary First 3 Quarters Cumulative Unit Shipments Source: Apple, via Mary Meeker 2M 4M 15M

Google Confidential and Proprietary March 2011 U.S. Smartphone Share

Google Confidential and Proprietary AdMob Network: Sites and Apps

Google Confidential and Proprietary Mobile is looking a lot like desktop…

Google Confidential and Proprietary Mobile is looking a lot like desktop…

Direct Sales

Google Confidential and Proprietary Mobile is built right into the new DFP. = DFP Mobile

Google Confidential and Proprietary Let me show you…

Google Confidential and Proprietary Device, sub-model OS version WiFi, 3G, EDGE Capability e.g. touch screen New Ways to Target

Google Confidential and Proprietary Hyper-local Targeting

Google Confidential and Proprietary

One SDK. Three platforms. Web and apps.

Google Confidential and Proprietary Available in June. (But talk to your account director today about early access.)

Indirect Sales

Google Confidential and Proprietary Backfill from the largest mobile ad network.

Google Confidential and Proprietary Third-party Network API

Google Confidential and Proprietary +

Rich Media

Google Confidential and Proprietary

Mobile Rich Media. Direct. HTML5

Google Confidential and Proprietary

Why we need standards... = work

Google Confidential and Proprietary

Thank you!

Google Confidential and Proprietary

Which one’s the App?